Senior SFMC Email Marketing Lead | Mentor & Campaigns

weSource Management Consultancy Firm; Taguig; On-site; PHP 1,218,672 - 1,459,728; Full time

Job summary

A dynamic marketing consultancy is urgently hiring a Senior Email Marketing Officer to spearhead email strategies and optimize customer journeys. You will leverage your extensive experience in Salesforce Marketing Cloud to lead multi-channel campaigns, mentor team members, and ensure compliance with best practices. This role combines leadership with technical expertise, playing a crucial role in driving engagement and revenue growth. Ideal candidates have over 5 years of experience in email marketing, emphasizing strategy, training, and performance optimization.

Qualifications

• At least 5+ years of experience in email marketing, with 3 years in Salesforce Marketing Cloud.
• Proven success in leading and mentoring marketing teams.
• Deep knowledge of compliance and deliverability standards.

Responsibilities

• Own the email marketing roadmap designing multi-channel campaigns.
• Act as a trainer, building team capabilities in SFMC.
• Lead advanced nurture streams and automated campaigns.

Skills

Email marketing best practices

Salesforce Marketing Cloud expertise

Data-driven decision making

Mentorship and training

Communication skills

Education

Bachelor's degree in Marketing or Communications

Tools

Salesforce Marketing Cloud

Marketo

Job description

A dynamic marketing consultancy is urgently hiring a Senior Email Marketing Officer to spearhead email strategies and optimize customer journeys. You will leverage your extensive experience in Salesforce Marketing Cloud to lead multi-channel campaigns, mentor team members, and ensure compliance with best practices. This role combines leadership with technical expertise, playing a crucial role in driving engagement and revenue growth. Ideal candidates have over 5 years of experience in email marketing, emphasizing strategy, training, and performance optimization.