Senior Integrated Planner

Publicis Groupe; Makati; On-site; PHP 600,000 - 1,000,000; Full time

Job summary

Publicis Groupe is hiring a Senior Integrated Planner to support managers in integrated media planning across traditional and digital channels. The role involves collaborating with teams to develop media strategies, craft detailed flowplans, and ensure client objectives are met through effective execution.

You will contribute to brand stewardship, translate market insights into actionable recommendations, and help drive profitability while coordinating with buying, planning, and creative

Qualifications

• Degree in marketing, communications, or related field.
• Experience creating media strategy and plans across channels is preferred.
• Strong written and verbal communication skills.

Responsibilities

• Assist in developing media strategy, channel recommendations, and detailed media flowplans.
• Support brand stewardship and client management responsibilities.
• Gather insights and translate them into media recommendations; monitor campaign performance.

Skills

Media planning

Media strategy

Client management

Traditional & digital media

Team coordination

Education

Bachelor’s degree in Marketing/Communications

Tools

Media planning tools

Job description

Publicis Groupe, known for its world-renowned creativity, best in class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications groups. With 80,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production.

As a Connecting Company for the Connected Age, Publicis Groupe is able to deliver winning solutions for clients through the Power of One - driven by a common purpose, a powerful spirit, shared behaviours, great character and a relentless focus on our clients.

Job Description

We are hiring for various client-facing and operational teams with integrated planning and activation capabilities, covering all analog & digital channels including programmatic & biddable platforms.

If you are strong in creatively integrating both traditional and digital elements into the overall media mix while managing the day-to-day planning, buying, implementation, optimization and reporting requirements to meet client objectives, we want to talk to you!

As a Senior Integrated Planner, you will support your Manager in integrated media planning.

Qualifications

• Partner your Manager to develop media strategy, channel recommendations and prepare the detailed media flowplan
• Brand stewardship and client management
• Acquiring business, consumer, and media insights and translating them into media recommendation
• Defining the strategy, effectively cascading to the team (i.e. to the buying team, digital planning, and even outside agency partners like creatives), and consistently monitoring the performance of the campaign
• Together with the Manager and team leads, drive business and profitability

Additional Information

• At least 2-4 years’ of media experience across both traditional and digital media
• Meticulous, able to organize and prioritize tasks and work under tight timelines
• Resilient to change and willing to keen to learn new skills
• Strong communication skills, both written and verbal, with internal and external parties