Senior Integrated Planner

Publicis Groupe; Makati; On-site; PHP 600,000 - 1,000,000; Full time

Job summary

Publicis Groupe is hiring a Senior Integrated Planner in Manila to support their Manager in integrated media planning, blending traditional and digital channels for client campaigns.

The role involves developing media strategies, recommending channels, and ensuring brand stewardship while coordinating with buying teams, digital planning, and external partners. Strong communication and a data-driven mindset are valued.

Qualifications

• 2-4 years of media experience across traditional and digital
• Meticulous and organized, able to prioritize tasks under tight timelines
• Strong written and verbal communication with internal and external parties

Responsibilities

• Support Manager in integrated media planning
• Develop media strategy and channel recommendations
• Cascade strategy to buying teams, digital planning, and external partners
• Monitor campaign performance and report results

Skills

Media planning

Integrated media strategy

Channel recommendations

Brand stewardship

Client management

Insights translation

Job description

Publicis Groupe, known for its world-renowned creativity, best in class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications groups. With 80,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production.

As a Connecting Company for the Connected Age, Publicis Groupe is able to deliver winning solutions for clients through the Power of One - driven by a common purpose, a powerful spirit, shared behaviours, great character and a relentless focus on our clients.

Job Description

We are hiring for various client-facing and operational teams with integrated planning and activation capabilities, covering all analog & digital channels including programmatic & biddable platforms.

If you are strong in creatively integrating both traditional and digital elements into the overall media mix while managing the day-to-day planning, buying, implementation, optimization and reporting requirements to meet client objectives, we want to talk to you!

As a Senior Integrated Planner, you will support your Manager in integrated media planning.

Qualifications

• Partner your Manager to develop media strategy, channel recommendations and prepare the detailed media flowplan
• Brand stewardship and client management
• Acquiring business, consumer, and media insights and translating them into media recommendation
• Defining the strategy, effectively cascading to the team (i.e. to the buying team, digital planning, and even outside agency partners like creatives), and consistently monitoring the performance of the campaign
• Together with the Manager and team leads, drive business and profitability

Additional Information

• At least 2-4 years’ of media experience across both traditional and digital media
• Meticulous, able to organize and prioritize tasks and work under tight timelines
• Resilient to change and willing to keen to learn new skills
• Strong communication skills, both written and verbal, with internal and external parties