Senior Growth Marketing Manager

Orange Blaze Inc.; Philippines; On-site; PHP 600,000 - 840,000; Full time

Job summary

Orange Blaze Inc. in the Philippines seeks an experienced Senior Growth Marketing Manager to lead data-driven marketing initiatives across channels, aligned with regional leadership. This hands-on leadership role focuses on driving measurable growth through paid media, social, organic and offline activities.

The role emphasizes turning customer insights into campaigns, optimizing acquisition, engagement, conversion and retention, and coaching a marketing team within a fast-paced environment.

Qualifications

• 3+ years of relevant experience in digital/growth/performance marketing or similar analytical role.
• Strong ability to interpret marketing data, campaign performance and customer insights.
• Hands-on experience with digital, organic and offline marketing activities.

Responsibilities

• Develop and implement growth-focused marketing initiatives that support local commercial objectives in the Philippines.
• Collaborate with Regional Marketing Director to align local initiatives with broader priorities.
• Oversee paid media, social media, organic growth, creative campaigns, partnerships and customer acquisition initiatives.
• Lead day-to-day execution and coordination of marketing projects, ensuring timely delivery.
• Review campaign/channel performance regularly and identify opportunities to improve acquisition, engagement, conversion and retention.
• Use data and business indicators to support decision-making and recommend improvements.
• Plan and support promotional activities, seasonal campaigns, product launches, and other initiatives.
• Coordinate with cross-functional teams to align marketing activities with operational needs.
• Explore and test new opportunities, channels, audiences and approaches for sustainable growth.
• Hold regular discussions with team members to review priorities, challenges and development.
• Coach and support marketing team members to foster accountability and collaboration.

Skills

Growth marketing

Digital marketing

Performance marketing

Data interpretation

Customer insights

Tools

Meta

Google Ads

TikTok Ads

Job description

Senior Growth Marketing Manager

We are looking for an experienced and commercially driven Senior Growth Marketing Manager to take a leading role in growing our business in the Philippines.

This is a hands-on leadership position for someone who enjoys turning data, customer insights, and creative ideas into marketing initiatives that deliver measurable results. You will work closely with regional leadership and internal teams to plan, launch, optimize, and evaluate campaigns across multiple marketing channels.

What You’ll Do

• Develop and implement growth-focused marketing initiatives that support the company's commercial objectives in the Philippines.

• Partner closely with the Regional Marketing Director and other key stakeholders to align local initiatives with broader business priorities.

• Provide direction and support across key marketing areas, including paid media, social media, organic growth, creative campaigns, partnerships, and other customer acquisition initiatives.

• Lead the day-to-day execution and coordination of marketing projects, ensuring initiatives are delivered efficiently and within agreed timelines.

• Review campaign and channel performance regularly and identify opportunities to improve customer acquisition, engagement, conversion, and retention.

• Use marketing data, customer insights, and business performance indicators to support decision-making and recommend improvements.

• Plan and support promotional activities, seasonal campaigns, product launches, and other commercial initiatives.

• Work with cross-functional teams to ensure marketing activities are aligned with operational and business requirements.

• Explore and test new marketing opportunities, channels, audiences, and approaches to support sustainable growth.

• Conduct regular discussions with team members to review priorities, performance, challenges, and development opportunities.

• Coach and support members of the marketing team, encouraging accountability, collaboration, and continuous improvement.

What We’re Looking For

• At least 3 years of relevant experience in digital marketing, growth marketing, performance marketing, or a similar analytical and commercially focused role.

• Strong experience working with and interpreting marketing data, campaign performance, and customer insights.

• Hands‑on exposure to a combination of digital, organic, and offline marketing activities.

• Practical experience managing paid advertising campaigns across platforms such as Meta, Google, TikTok, or similar channels.

• Good understanding of marketing performance measurement, attribution, conversion, and campaign optimization.

• Demonstrated ability to deliver effective marketing initiatives while working within budget and resource constraints.

• Experience leading, coaching, coordinating, or mentoring team members.

• Strong organizational, project management, and stakeholder management skills.

• Experience in e‑commerce, retail, consumer‑focused businesses, or fast‑growing organizations is an advantage.

• Familiarity with AI‑powered tools and their practical use in marketing workflows is a plus.

Why Join Us?

Make an Impact
Be part of a growing business and contribute directly to how we connect with customers and grow in the gifting industry.

Keep Learning
Develop your skills through hands‑on experience, knowledge sharing, training, and collaboration with experienced teams.

Work with Regional Leaders
Gain exposure to a wider business environment and work closely with the Group's leadership and marketing teams.

Join a Dynamic Team
Collaborate with talented and driven colleagues in a fast‑paced and evolving environment.