Retail Area Manager

PUMA Sports Philippines Inc.; Philippines; On-site; PHP 900,000 - 1,400,000; Full time

Job summary

PUMA Sports Philippines Inc. is seeking a seasoned Retail Operations Leader to drive a district of stores, promote sales culture, and achieve KPI targets.

You will manage P&L, optimize store productivity, and lead field teams to exceed sales, conversion, UPT, ATV, and inventory goals while controlling OPEX. You will implement global standards, coordinate with merch, planning, training and marketing, and develop managers through coaching and succession planning.

Qualifications

• Bachelor's degree required.
• Minimum 5 years of retail operations experience with a Global Brand.
• At least 2 years in a similar role with managerial responsibilities.

Responsibilities

• Deliver on set targets and KPIs, improve store productivity and profitability.
• Implement global/ regional standards and supervise store openings, inventory, and loss prevention.
• Coordinate with Retail Training, Marketing, Merchandising and E-Commerce teams for country projects.
• Drive process improvements and lead country Operations teams to meet objectives.
• Develop and coach store management for succession planning.

Skills

Communication skills

Education

Bachelor's degree

Tools

MS Office

Job description

YOUR MISSION

Strategically manage and promote sales culture within a District of stores to achieve or exceed sales, KPI’s, and profitability goals to position PUMA to be the Fastest Sports Brand in the world.

Task 1: Deliver on Set Targets and KPIs

Deliver on set retail P&L and KPI targets and identify opportunities and initiate plans to improve and grow the business by increasing store productivity (e.g. Conversion Rate, UPT, ATV, Sales per hour and sqm). Increase comp sales of all PUMA stores by setting & driving SMART targets and implementing operating plans locally. Closely monitor business performance and take necessary action. Proactively manage Store-related OPEX with particular emphasis on Personnel Expenses.

Task 2: Operations Standards / Store Management

Adopt and implement global/regional Operational Tools and Standards. Execute country-specific operational policies and procedures (per Global Retail Operation Manual) to ensure they are compliant with International/Global Retail standards. Deliver all operational standards for store openings (with Daily Game Plan), closings, relocation, upgrades, stock replenishment, inventory management, staff roster etc, to ensure smooth implementation and that budgets and timelines are met. Coach and lead local Retail Operations Teams to ensure Area- and Store Managers’ capabilities and competencies are developed and comply with International/Global standards. Manage all operational aspects of store inventories, including defining in-store shipment processes, coordinating stock takes and ensuring data integrity. Work with Merchandise and Planning team to manage store inventory level to ensure optimal stock to support sales targets. Manage country loss prevention standards and ensure that shrink goals are met and security is to PUMA standard. Execute VM guidelines in accordance with Global VM Survival Guide and RESEC Guide, coach and train retail staff in all aspects of retail operations and retail training, working with close co-operation with the SEA Retail Trainer. Support retail field training programs and roll‑out of training initiatives. Tailor Regional and International operational initiatives to meet Country needs including translation of material and execute these according to designated timeline and budget. Manage and monitor stores personal Bolt Index achievements and strengthen store stores to achieve personal KPIs & sales targets.

Task 3: Cross Functional Relationship

Work effectively with Retail support functions for country specific projects and needs. Establish collaborative and effective relationships with Country Retail Operations Manager, Retail Training, Retail Marketing, Merchandising Manager, E-Commerce Director etc.

Task 4: Process Improvement

Set and implement best practices on Operations Management via cross-functional and cross-channel collaboration. Drive process improvements and strategic priorities in the country.

Task 5: Team Drive and coach country Operations teams to ensure that they are motivated and capable of managing the business effectively

Work closely with SEA Retail Training teams to identify the relevant developmental needs for store teams to ensure that training programs are targeted, relevant and conducted effectively. Work closely with country support functions and wholesale teams. Identify talent within the staff pool, and develop them as part of succession planning. Develop strong store management team and secure succession plan through effective hiring, development, training and staff retention programs.

YOUR TALENT

Graduate of a bachelor's degree. Minimum 5 years retail operations experience and 2-3 years from a similar position with a Global Brand in a customer service oriented environment (preferably apparel/footwear/sports/outdoor) minimum 2 years of managerial experience. Experience in managing multiple stores required. Excellent verbal and written communication skills including English at business level. Must be knowledgeable in MS Office. PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination. At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions.

Company Overview

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide. At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture. PUMA supports over 21,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.