Remote Marketing Analytics Specialist Independent Contractor

Hunt St Pty Ltd; Philippines; Remote; PHP 971,000 - 1,456,000; Full time

Job summary

Hunt St Pty Ltd is seeking a Marketing Analytics Specialist based in the Philippines for a fully remote independent contract position. You will work across Google Ads, SEO, and other digital channels to drive enrolments and optimize marketing ROI, aligning with AU business hours for collaboration.

The role focuses on turning data into actionable insights, building dashboards, and collaborating with stakeholders and agencies to improve performance and track attribution across platforms.

Qualifications

• Proven experience in marketing analytics, digital marketing, performance marketing, or a similar role.
• Strong hands-on experience with Google Ads and SEO.
• Highly proficient in data analysis, reporting, and interpreting marketing performance metrics.
• Understanding of lead generation, conversion, and enrolment outcomes.

Responsibilities

• Analyze marketing performance across Google Ads, SEO, website, social media, and other digital channels.
• Identify and address underperforming Google Ads campaigns, including targeting, keywords, spend, conversions, and ROI.
• Audit and improve SEO performance, investigating ranking declines, technical issues, content gaps, keywords, and competitors.
• Build and maintain dashboards and reports tracking leads, conversion rates, cost per lead, enrolments, and marketing ROI.
• Connect marketing data with CRM/enrolment data to understand which channels and campaigns generate actual enrolments.
• Monitor campaign performance and provide clear, data-driven recommendations to improve results.
• Work across external agencies and internal stakeholders to ensure marketing activity aligns with business targets.
• Support tracking, attribution, reporting, and data integrity across marketing platforms.
• Test and optimize campaigns, landing pages, audiences, keywords, and other marketing initiatives based on performance data.
• Translate complex analytics into clear insights and practical actions for non-technical stakeholders.

Skills

Marketing analytics

Google Ads

SEO

Data analysis

Reporting

Cross-channel marketing

Stakeholder communication

Tools

Google Analytics 4

Google Search Console

Looker Studio

Google Ads

Excel/Google Sheets

CRM/marketing platforms

Job description

Hunt St Pty Ltd is seeking a Marketing Analytics Specialist based in the Philippines for a fully remote independent contract position. You will work across Google Ads, SEO, and other digital channels to drive enrolments and optimize marketing ROI, aligning with AU business hours for collaboration.

The role focuses on turning data into actionable insights, building dashboards, and collaborating with stakeholders and agencies to improve performance and track attribution across platforms.