Product Marketing Lead - Equity & Growth for Visual Content

Hammerjack Pty Ltd; Philippines; On-site; PHP 600,000 - 1,000,000; Full time

Benefits offered by this job

Transportation allowance

Health Insurance

Free daily meals

Paid Time Off

Company Equity

Job summary

Snappr, the world's leading on-demand marketplace for visual content, is seeking a versatile Product Marketer to communicate our newest product offerings against the perceived competition and to educate our ICPs on why to prioritize them. If you're a people person, a storyteller, and if you thrive on the energy from your audience (a public speaker), you'll be set up for success.

But it doesn't end there - to be truly successful, you'll need to have strong analytical skills too, to autonomously

Qualifications

• Experience in B2B product marketing and content marketing.
• Ability to craft value-driven product messaging and positioning.
• Experience conducting user research and turning insights into campaigns.
• Proficiency with Canva, Figma, Webflow and AI tools for content.
• Experience collaborating with product, sales and marketing teams.

Responsibilities

• Interview customers and buyers to gather insights for experiments.
• Conduct competitive market research and translate findings into GTM strategy.
• Define market segmentation and ICPs.
• Write and design product functionality messages, use cases and testimonials.
• Position Snappr as a category leader and refine value proposition.
• Collaborate with product management, sales and marketing to improve GTM communication and features.

Skills

B2B product marketing

Content marketing

Messaging & positioning

User research

Public speaking

Cross-functional collaboration

Tools

Canva

Figma

Webflow

ChatGPT

Asana

Notion

Trello

Job description

Snappr, the world's leading on-demand marketplace for visual content, is seeking a versatile Product Marketer to communicate our newest product offerings against the perceived competition and to educate our ICPs on why to prioritize them. If you're a people person, a storyteller, and if you thrive on the energy from your audience (a public speaker), you'll be set up for success.

But it doesn't end there - to be truly successful, you'll need to have strong analytical skills too, to autonomously