Product Manager

Novo Nordisk Group; Philippines; On-site; PHP 900,000 - 1,300,000; Full time

Job summary

Novo Nordisk is seeking a Product Manager to drive end-to-end planning for assigned brands, translating market insights into strategic marketing actions. The role requires strong cross-functional collaboration with Medical, Sales, Commercial Excellence and market access teams to deliver business goals.

The ideal candidate has 4–5 years in pharmaceutical marketing, with omnichannel and digital marketing experience, and fluency in English.

Qualifications

• Relevant academic degree within medical or business Marketing specialization is preferred.
• English proficiency, both written and spoken.
• Minimum of 4 to 5 years in the pharmaceutical industry in marketing and product management.
• Omnichannel and digital marketing experience is a strong advantage.

Responsibilities

• Develops end-to-end plan for assigned brand/portfolio and defines metrics for marketing plan execution.
• Synthesizes market, customer and competitive data into insights guiding brand strategy.
• Collaborates with Medical, Sales, Commercial Excellence and market access/public affairs for cross-functional activation.
• Monitors campaign performance and adapts tactics to improve KPIs.
• Develops pre-launch and launch plans to ensure readiness and uptake.

Skills

Market research

Data analysis

Cross-functional collaboration

Digital marketing

Segmentation strategy

Campaign planning

Education

Degree in medical or business marketing

Job description

The Product Manager (PM) develops the end-to-end plan of his/her assigned brand/s and /or portfolio, analysing opportunities & challenges to establish brand strategies and deliver business goals. The SPM defines clear metrics for a successful marketing plan execution and is the core to the cross-functional activation from Medical, Sales, Commercial Excellence and even market access/public affairs.

• Proactively identifies market, customer and competitive data gaps and proposes primary and secondary market research needs to generate insights to support strategic and operational priorities
• Synthesizes information from disparate data sources into key commercial and customer insights
• Shares critical hypothesis & data-driven insights across key stakeholders and cross-functional partners and ensures alignment on implications for brand and customer strategy
• Applies marketing excellence principles in preparing a concise, compelling and credible marketing plan; applies in-depth market, competitor and customer understanding to ensure winning strategic medical-marketing plans
• Utilizes a range of data sources to make evidence-based strategic decisions including identifying leverage points and strategic imperatives to drive business goals
• Translates in-depth understanding of customer behaviours, attitudes and preferences into segmentation strategies that enhances journey and experience to drive brand value
• Develops strong pre-launch and launch plans to ensure high launch readiness and accelerated uptake

Marketing execution & performance analytics

• Utilizes a range of primary and secondary data sources to set granular KPIs, forming rigorous tracking plans, which are fully aligned to brand and customer strategy
• Routinely monitors campaign execution and performance against KPIs, taking early and decisive corrective action to address any performance gaps
• Adapts execution focus to current and emerging market both offline and online, competitor and customer dynamics
• Prioritizes marketing and promotional efforts to focus on the programs/products/portfolio with the greatest impact; ensures investments and resource allocation are aligned with commercial and customer outcomes
• Collaborates closely with SFE and sales management on sales force allocation, FF execution and driving productivity
• Engages all relevant cross functional partners to ensure full alignment on implementation and seamless execution
• Ensure strict business ethics at all times; maintain adherence to local law, NNWay and NN policies and guidelines.

Qualifications

• Relevant academic degree within medical or business Marketing specialization is preferred
• English proficiency, both written and spoken.
• Minimum of 4 to 5 years in the pharmaceutical industry in marketing and product management.
• Omnichannel and digital marketing experience is a strong advantage.

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

At Novo Nordisk, we're not chasing quick fixes – we're creating lasting change for long-term health. For over 100 years, we've been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of what's possible in healthcare. We embrace diverse perspectives, seek out bold ideas, and build partnerships rooted in shared purpose. Together, we're making healthcare more accessible, treating and preventing diseases, and pioneering solutions that create change spanning generations. When you join us, you become part of something bigger – a legacy of impact that reaches far beyond today.

Join us and drive change to defeat diabetes and other serious chronic diseases such as obesity, and rare blood and rare endocrine diseases