Modern Trade Marketing Associate Manager

Coca-Cola Europacific Aboitiz Philippines; Taguig; On-site; PHP 800,000 - 1,200,000; Full time

Job summary

Coca-Cola Europacific Aboitiz Philippines is seeking a Modern Trade Marketing Associate Manager in Taguig to lead trade marketing strategies across product categories. The role requires strong project management and communication skills, as well as experience in the FMCG sector. Join a diverse team committed to making a difference and fostering an inclusive workplace.

Qualifications

• At least 3-6 years work experience in Modern Trade Marketing and Sales in FMCG/Food and Beverages.
• At least 2 years experience in People Management.

Responsibilities

• Develop Annual Channel Business Plan.
• Lead execution planning and development of cascade materials.
• Initiate postmortem reviews of channel programs.

Skills

Effective communication

Negotiation

Project Management

Financial Basics

Strategic Planning

Education

Bachelor’s degree in Business-related discipline

Job description

Job Title: Modern Trade Marketing Associate Manager

Location: BGC, Taguig City

Reporting Relationships:

• Reporting to: Modern Trade Marketing Manager
• Number of Direct Reports: 2

At Coca-Cola Europacific Aboitiz Philippines, we are driven by our purpose to Refresh the Philippines and Make a Difference – continuously leading the beverage industry with our Great People, Great Beverages, Great Execution, and Great Partners – Done Sustainably. As we continue to grow and shape the future, we are seeking passionate and innovative talents to join our team and make a difference with us.

Our commitment to excellence has been recognized through numerous industry awards by the Top Employers Institute, HR Asia Awards, Asia-Pacific Stevie Awards, HR Excellence Awards, and the Quill awards – and we are committed to continuously innovate, push boundaries, and create positive lasting impact to our people, customers, and the communities we proudly serve.

Role Overview

The Modern Trade Marketing Associate Manager role leads channel's trade marketing strategy development to accomplish business objectives across different product categories.

Key Responsibilities

• Develop Annual Channel Business Plan
• Define channel picture of success and must have SKU's
• Responsible for managing and monitoring DME for channel
• Leads execution planning and development of cascade materials
• Lead marketing touchpoint for Innovations on new product launches for specific channels
• Coordinate communication of trade initiatives and new products to Sales Operations and other stakeholders
• Prepare channel calendar and defines channel priorities as guide for specific account/area promotions
• Provide marketing assistance to sales team through answering queries on products and plans during customer engagements
• Initiate postmortem reviews of channel programs
• Co-develop and ensure implementation of TTA guidelines to ensure investments are optimized and strategies are put into action
• Ensures materials are designed and released according to brand guidelines

Qualifications

• Preferably Bachelor’s degree in Business-related discipline
• At least 3-6 years work experience in Modern Trade Marketing and Sales in FMCG/Food and Beverages
• Project Management, Financial Basics, and Strategic Planning
• At least 2 years experience in People Management
• Effective communication and negotiation skills

Company Socials

Reach us through our social media pages!

LinkedIn: https://www.linkedin.com/company/coca_cola_beverages_philippines/

Facebook: https://www.facebook.com/cocacolaphcareers

Instagram: https://www.instagram.com/cocacolaphcareers/

Thrive with us at Coca-Cola Europacific Aboitiz Philippines and be part of a company that is dedicated to delivering refreshing moments with its diverse and inclusive workforce. Because at CCEAP, your individuality is celebrated, your voice is heard, and your contributions are valued.

CCEAP is proud to be an equal opportunity employer. We are committed to fostering an inclusive workplace where all individuals, regardless of race, color, religion, gender, sexual orientation, gender identity, age, disability, are treated with respect and have equal opportunities to grow and succeed. We believe that diverse teams lead to stronger ideas and better outcomes, and we are dedicated to ensuring a fair and equitable environment for all our employees.

Together, we can create great moments and make a meaningful impact on the lives of millions. Apply today and let's refresh the world together!