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A leading company in the trade marketing sector seeks a professional to develop and execute marketing plans that align with business objectives. The role involves overseeing brand activation programs, gathering customer feedback, and implementing promotional strategies. Ideal candidates should have relevant experience in sales/marketing and effective people handling abilities.
JOB QUALIFICATIONS:
Graduate of any Business or Sales/Marketing related course is preferred.
At least 2 years’ experience in the same industry/position.
With at least 2 years people handling experience.
Has a valid and active Driver's License.
JOB RESPONSIBILITIES:
Responsible for the development and execution of the trade marketing plan in line with sales and marketing objectives.
Oversee activation programs to improve brand equity.
Gathers data on customer feedback, channels and competition in coordination with Brand Manager.
Coordinates with SO in the proper implementation of local store marketing promos based on sales & marketing promo strategies.
Facilitates sponsorships and CSR activities to ensure proper implementation of brand exposure.
Facilitate implementation of trade shows and events.