On-site - Makati
1-3 Years Experience
Bachelor's Degree
Full-time
Marketing Specialist
Employment Type: Full-Time
About the Role
We are looking for an experienced and creative Marketing Specialist to join our dynamic team at JPSC Group Holdings INC. In this full-time position based in Makati City, Metro Manila, you will play a crucial role in driving our digital marketing, search engine optimization (SEO), and social media strategies. You will help increase brand awareness, drive conversions, and strengthen our online presence through data-driven and creative marketing initiatives.
What You’ll Be Doing
Digital Marketing & SEO
- Develop and execute innovative digital marketing campaigns to increase brand awareness and drive conversions
- Optimize website content and structure to improve search engine rankings and organic traffic
- Conduct in-depth analysis of website analytics and digital marketing performance to identify opportunities for improvement
- Measure and report on the success of marketing initiatives, providing actionable recommendations
- Stay up-to-date with the latest digital marketing trends and best practices
Content Creation
- Plan and produce engaging content for social media platforms (Facebook, Instagram, TikTok, etc.)
- Write captions, short-form copy, and marketing messages aligned with brand voice
- Create or coordinate visuals such as photos, videos, graphics, and reels
- Assist in campaign content execution and development of promotional materials
Social Media Management
- Schedule and publish posts according to the content calendar
- Monitor comments, messages, and engagement; respond in a timely and professional manner
- Maintain consistent branding and messaging across platforms
- Stay updated on social media trends and propose new content ideas
- Support marketing campaigns through social media execution
- Collaborate with marketing, design, and operations teams for content requirements
Analytics & Reporting
- Track content performance and engagement metrics
- Prepare monthly performance reports
- Recommend improvements based on insights, analytics, and emerging trends
What We’re Looking For
- Minimum 1–3 years of experience in digital marketing, social media management, or content creation
- Strong background in Search Engine Optimization (SEO)
- Proficiency in web analytics tools (e.g., Google Analytics)
- Familiarity with social media scheduling and analytics tools
- Basic photo and video editing skills (Canva, CapCut, Adobe tools, or similar)
- Excellent written and verbal communication skills
- Creative problem-solving skills with a data-driven mindset
- Strong organizational and time management skills
- Detail-oriented with strong community engagement skills
- Bachelor’s degree in Marketing, Communications, Digital Media, Multimedia Arts, or a related field (preferred but not required)
Key Skills
- Content storytelling
- Social media trends awareness
- Copywriting
- Basic graphic and video editing
- SEO and analytics
- Time management and planning
What We Offer
At JPSC Group Holdings INC., we are committed to providing a supportive and enriching work environment. As a Marketing Specialist, you will have the opportunity to grow your skills, take on exciting challenges, and contribute meaningfully to the success of our brand.
We offer:
- Opportunities for professional development
- A collaborative and forward-thinking team environment