Marketing Officer in Pasay

Sheryna; Metro Manila; Sur place; PHP 300 000 - 540 000; Plein temps

Résumé du poste

Sheryna is seeking a driven Marketing Officer in Pasay to develop and execute lead generation and marketing strategies for a printing company. The role focuses on B2B and B2C activities, expanding market presence and driving revenue.

You should have a marketing degree and 3–5 years in B2B/B2C marketing, with proven lead generation, market research, and multi-channel campaigns. Strong English, project management, and relationship-building skills are essential.

Qualifications

• Bachelor's degree in Marketing or related field with relevant work experience.
• 3–5 years in B2B/B2C marketing, preferably in printing or related industry.
• Strong lead generation, market research and multi-channel campaign experience.
• Proficient in English, with excellent communication and collaboration skills.

Responsabilités

• Lead generation and qualification for B2B and B2C sectors.
• Support sales strategies and maintain client relationships.
• Conduct market research and analyze trends to guide campaigns.
• Maintain knowledge of printing technologies and design trends.
• Plan and execute marketing campaigns across digital, print, and events.
• Coordinate with sales, design, and production teams to deliver initiatives.

Connaissances

Lead generation

Digital marketing

SEO

Content marketing

Social media marketing

Campaign planning

Project management

Communication

Relationship building

English proficiency

Formation

Bachelor's degree in Marketing

Outils

HubSpot CRM

Description du poste

Marketing Officer in Pasay

48 hours a week

Sales professional with 2-3 years of experience and a marketing background in business-to-business transactions.

Additional Desired Skills :

• Experience with Customer Relationship Management (CRM) software - HubSpot.
• Understanding of digital marketing tactics, including SEO, content marketing, and social media.

We are seeking a driven Marketing Officer to develop and execute innovative lead generation and marketing strategies for our printing company. The ideal candidate possesses a strong understanding of B2B and B2C marketing and sales activities . This role will directly contribute to expanding our market presence and achieving our revenue goals within a business-to-business (B2B) and Business to Community (B2C) environment.

Qualifications :

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Other degrees may be considered provided candidates have relevant work experience required.
• Minimum of 3-5 years of proven experience in a B2B and B2C marketing role, preferably within the printing or a related industry.
• Demonstrated success in lead generation and qualification techniques.
• Strong understanding of market research principles and methodology.
• Experience in developing and executing successful marketing campaigns across various channels.
• Excellent project management skills, with attention to detail and ability to manage multiple priorities.
• Proficient in spoken and written English.
• A warm, outgoing personality with the ability to build rapport and represent the company professionally.

Responsibilities :

• Lead Generation and Qualification : Proactively identify and generate high-quality leads within the B2B and Business to Community (B2C) sectors. Skillfully qualify leads to ensure alignment with target market and sales readiness.
• Provide Sales Support : Provides assistance to Account Executives in generating sales strategies, closing opportunities, and maintaining relationships based on marketing information gathered per account.
• Market Research : Conduct in-depth market research to identify trends, customer needs, and competitor strategies to inform marketing plans and campaigns.
• Product Knowledge : Maintain up-to-date knowledge of the latest printing technologies, packaging design trends, and innovative marketing materials.
• Marketing Campaigns and Events : Conceptualize, plan, and execute impactful marketing campaigns across various channels, including digital, print, and events that effectively target our B2B audience.
• Project Management : Demonstrate strong project management skills to ensure timely and successful delivery of marketing initiatives, adhering to budgets and deadlines.
• Communication : Collaborate effectively with internal teams including sales, design, and production, by possessing exceptional written and verbal communication skills.
• Relationship Building : Foster strong relationships with potential and existing clients, understanding their needs, and promoting the company's value proposition.