Marketing Officer

Pasay Taft Tourist Dev Inc.; Pasay; On-site; PHP 350,000 - 520,000; Full time

Job summary

Pasay Taft Tourist Dev Inc. is seeking a driven Marketing Specialist to develop and implement comprehensive marketing campaigns. You will leverage digital tools like Google Ads, social media, email marketing, and SEO to drive engagement and conversions.

The role requires strong communication and writing skills, proficiency with MS Office and marketing software, and the ability to analyze marketing data. A Bachelor’s degree in a related field and 1–2 years of experience are preferred.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications or related field.
• Certifications in digital marketing or social media marketing are a plus.
• 1–2 years of marketing experience, preferably in a similar industry.

Responsibilities

• Proven track record in creating and executing successful marketing strategies and campaigns.

Skills

Digital marketing tools

Google Ads

Social media marketing

Email marketing

SEO

Communication skills

Writing skills

Interpersonal skills

MS Office

HubSpot

MailChimp

Data analytics

Creative thinking

Education

Bachelor's degree in Marketing, Business Administration, Communications

Tools

Marketing software

Marketing automation

Job description

Responsibilities

• Proven track record in creating and executing successful marketing strategies and campaigns.

Skills

• Strong understanding of digital marketing tools and platforms (Google Ads, social media, email marketing, SEO, etc.).
• Excellent communication, writing, and interpersonal skills.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and marketing software (e.g., HubSpot, MailChimp, or similar).
• Ability to analyze and interpret marketing data and performance metrics.
• Creative thinking and problem-solving skills.

Attributes

• Strong organizational and project management skills.
• Attention to detail and ability to multitask in a fast-paced environment.
• Ability to work independently and as part of a team.
• Results-driven with a focus on achieving goals and targets.

Additional Requirements

• Knowledge of the latest trends in marketing and consumer behavior.

Education

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Additional certifications in digital marketing or social media marketing are a plus.

Experience

• At least 1-2 years of experience in marketing, preferably in a similar industry.