Marketing Executive

NextLogic Distribution Inc.; Filipinas; Presencial; PHP 350.000 - 550.000; Jornada completa

Descripción de la vacante

NextLogic Distribution Inc. is seeking a Marketing Executive to plan, develop, and implement integrated marketing strategies that promote the company’s products, services, and brand.

You will support growth through digital marketing, content creation, market research, social media management, and campaign performance monitoring. The role collaborates with Sales, Operations, customers, suppliers, and partners to drive engagement and business expansion through data-driven campaigns and compelling

Formación

• Experience in marketing, digital marketing, content creation.
• Strong analytical, writing, and project coordination skills.
• Ability to manage multiple campaigns and stakeholders effectively.

Responsabilidades

• Develop and implement integrated marketing campaigns aligned with business objectives.
• Create social media campaigns across Facebook, Instagram, TikTok, LinkedIn and other channels.
• Monitor and analyse marketing data, reports on campaign performance and ROI.
• Coordinate with designers, photographers, videographers, and other suppliers for content production.
• Plan, organize, and coordinate marketing events and product launches.
• Maintain CRM records, support lead-generation initiatives, and budget tracking.

Descripción del empleo

About the role

As a Marketing Executive, you will plan, develop, and implement integrated marketing strategies and campaigns that promote the company’s products, services, and brand. You will support business growth through digital marketing, content creation, market research, social media management, event coordination, lead generation, customer engagement, and campaign performance monitoring. This role works closely with Sales, Operations, customers, suppliers, creative partners, and other internal and external stakeholders.

Key responsibilities

• Develop and implement integrated marketing campaigns, plans, timelines, and campaign calendars aligned with business objectives.

• Contribute creative ideas and recommendations for marketing campaigns, promotional strategies, brand visibility, customer engagement, and lead generation.

• Conduct market research on customer needs, market trends, competitors, customer demographics, behaviour, and potential business opportunities.

• Monitor competitor activities, promotions, pricing, and marketing strategies.

• Analyse marketing data and prepare reports on campaign performance, leads, engagement, conversion, website traffic, and return on investment.

• Plan, create, and manage social media campaigns across Facebook, Instagram, TikTok, LinkedIn, and other relevant channels.

• Develop and maintain social media content calendars and create engaging graphics, videos, captions, promotional materials, and other digital assets.

• Monitor social media performance, engagement, reach, audience growth, website traffic, analytics, and other digital marketing indicators.

• Assist in managing digital advertising, paid promotional campaigns, and website content updates.

• Write, edit, and proofread marketing and promotional materials while ensuring consistency with the company’s branding and communication standards.

• Coordinate with graphic designers, photographers, videographers, printers, content creators, influencers, media partners, and other creative suppliers.

• Manage the production and timely release of multimedia content, presentations, brochures, flyers, advertisements, and other marketing collateral.

• Plan, organise, and coordinate marketing events, product launches, trade shows, seminars, exhibitions, and promotional activities.

• Coordinate with suppliers, venues, partners, sponsors, media, and other external parties to ensure promotional activities are properly executed.

• Assist in identifying sponsorship and partnership opportunities and prepare post-event reports.

• Maintain and update customer and prospect databases and use CRM systems to organise customer information, leads, and marketing activities.

• Support lead-generation initiatives and coordinate qualified leads with the Sales team.

• Monitor customer feedback, preferences, and market responses to support customer engagement and retention strategies.

• Assist in preparing and monitoring the marketing budget, tracking expenses, and keeping activities within approved budgets.

• Prepare purchase requests, quotations, and other documents related to marketing activities.

• Maintain organised records of marketing campaigns, materials, contacts, reports, and supplier information.

• Prepare regular marketing reports and presentations for management, including campaign results, recommendations, and key performance indicators.

• Identify successful and underperforming campaigns and recommend appropriate actions.

• Stay updated on marketing trends, digital platforms, tools, technologies, and industry developments.

• Explore new marketing channels and strategies and support product development and promotional initiatives based on market research and customer feedback.

• Travel as required for events, client visits, trade shows, promotional activities, and other business-related marketing activities.

• Perform other marketing-related duties and projects as assigned by management.

What we're looking for

• Experience in marketing, digital marketing, content creation, social media management, campaign coordination, or a related field.

• Strong creative, organisational, analytical, communication, and project coordination skills.

• Ability to manage multiple marketing activities, timelines, campaigns, and stakeholders effectively.

• Knowledge of social media platforms, content development, digital advertising, website analytics, and marketing performance measurement.

• Ability to conduct market research, analyse customer insights, monitor competitors, and translate findings into marketing recommendations.

• Experience using CRM systems, marketing tools, content management platforms, or analytics tools is an advantage.

• Strong writing, editing, proofreading, presentation, and report preparation skills.

• Ability to coordinate effectively with internal teams, customers, suppliers, service providers, creative partners, and external stakeholders.

• Results-oriented approach with strong attention to detail and a focus on customer engagement, lead generation, and business growth.

• Willingness to travel for marketing events, client visits, trade shows, and promotional activities when required.