Marketing Automation Manager

Hitachi Vantara Corporation; Parañaque; Hybrid; PHP 600,000 - 800,000; Full time

Job summary

A leading technology firm is seeking a Marketing Automation Manager based in the Philippines to lead and optimize marketing automation initiatives. The ideal candidate will have 5 years of experience in marketing automation and hands-on experience with Oracle Eloqua and Salesforce. Responsibilities include managing campaigns, ensuring data alignment, and collaborating with teams to drive impact. This position offers competitive benefits to support various aspects of wellbeing.

Benefits

Employer-sponsored medical plan

Group Term Life insurance

Hospitalization Insurance

Leave programs

Annual rice allowance

Qualifications

• 5 years of experience in marketing automation, CRM, or digital marketing.
• Hands-on experience with Oracle Eloqua; familiarity with Salesforce preferred.
• Knowledge of campaign performance analysis and marketing KPIs.

Responsibilities

• Lead planning, execution, and optimization of marketing automation campaigns.
• Ensure integration and data alignment between Eloqua and Salesforce.
• Collaborate with content, design, and sales teams for impactful communications.

Skills

Experience in marketing automation

Understanding of data-driven marketing

Project management skills

Strong communication skills

Education

Bachelor’s degree

Tools

Oracle Eloqua

Salesforce

Job description

Overview

The opportunity: We are looking for a Marketing Automation Manager to lead and optimize our marketing automation initiatives across the organization. This role will be responsible for planning, executing, and enhancing automated marketing campaigns. The ideal candidate will ensure seamless data flow between platforms, drive lead nurturing programs, and collaborate closely with marketing and sales teams to deliver measurable impact. The position is based in the Philippines or selected locations in Europe, with no relocation required.

Responsibilities

• Lead the planning, execution, and optimization of marketing automation campaigns, including managing and enhancing Eloqua workflows, segmentation, lead scoring, and nurturing programs.
• Ensure smooth integration and data alignment between Eloqua and Salesforce for marketing activities, and monitor key automation and campaign performance metrics, providing actionable insights and reports.
• Collaborate with content, design, and sales teams to deliver consistent and impactful communications.
• Maintain database health, compliance, and best practices for email and marketing automation; research trends, new tools, and best practices to drive continuous improvement.
• Ensure compliance with applicable external and internal regulations, procedures, and guidelines.
• Live Hitachi Energy's core values of safety and integrity, taking responsibility for your actions while caring for colleagues and the business.

Qualifications

• Bachelor’s degree.
• 5 years of experience in marketing automation, CRM, or digital marketing.
• Hands-on experience with Oracle Eloqua (certification is a plus). Familiarity with Salesforce (preferably Marketing and/or Sales Cloud).
• Knowledge of campaign performance analysis and marketing KPIs.
• Strong understanding of data-driven marketing, lead nurturing, and customer journey mapping.
• Excellent project management and organizational skills, with the ability to handle multiple initiatives simultaneously.
• Proactive, analytical, and results-driven mindset with strong communication skills.

More about us

We pride ourselves on offering a holistic range of competitive benefit programs to support your financial, physical and mental wellbeing and personal development. We want you to truly thrive with us – in work and out. For this role, depending on grade and experience, we offer the following employee benefits:

• Employer-sponsored medical plan (incl. dental care and optical).
• Group Term Life insurance, Group Personal Accident insurance, Group Business Travel insurance.
• Hospitalization Insurance.
• Leave programs (Annual leave, medical leave, hospitalization leave, exam leave, etc.).
• Annual rice allowance.
• SSS, HDMF, and Philhealth Coverage.

Benefits are subject to the respective plan rules.

We can provide more information during the recruitment process.

Accessibility

Qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access the Hitachi Energy career site as a result of your disability. You may request reasonable accommodations by completing a general inquiry form on our website. Please include your contact information and specific details about your required accommodation to support you during the job application process. This is solely for job seekers with disabilities requiring accessibility assistance or an accommodation in the job application process. Messages left for other purposes will not receive a response.