As a Marketing & Communication Officer, you will join REURASIAs Business Development department at our headquarters in Rockwell, Makati. You will work directly with top management to develop and implement a new marketing and communication strategy that supports the companys growth, visibility, and strategic positioning.
Key Objectives
- Gain a deep understanding of the companys projects, competitive environment and strategic objectives.
- Conduct market research and competitor benchmarking to identify and map strategic opportunities in the ASEAN renewable energy market.
- Assess existing marketing plan and communication tools.
- Conceive and implement a data-driven marketing & communication strategy aligned with our business goals.
- Strategic positioning (Blue Ocean, BMC, Golden Circle, etc.)
- Target / Segmentation using ABM
- Channel strategy
- Create / Update branded materials (templates, brochures, presentations, social media assets) with Canva/Adobe Suite.
- Build and manage a content calendar tied to project pipeline and sales priorities.
- Produce and publish content (LinkedIn posts, articles, client case studies, newsletters).
- Track KPI/OKRs.
- Build reporting dashboards for Management to monitor lead generation, traffic and branding awareness.
- Deliver a final presentation including performance analysis, insights, and recommendations for future action.
Outcome
- A fully implemented B2B marketing campaign targeting ASEAN renewable energy players.
- Updated brand positioning and communication plan, validated by client feedback.
- Tangible increase in Reurasias visibility (KPIs: leads, website traffic, LinkedIn engagement, event presence).
Qualifications
- Bachelors degree in Marketing, Communications, Business Administration, or related field.
- Masters degree or additional certifications in Digital Marketing, Corporate Communications, or Sustainability is a plus.
- 24 years of proven experience in marketing, communications, or business development (B2B focus preferred).
- Experience in the energy, infrastructure, or sustainability sector is highly desirable.
- Demonstrated ability to design and execute integrated marketing campaigns.
- Marketing Strategy & Planning: Proficiency in creating and executing marketing and communication strategies aligned with company goals.
- Content Creation & Storytelling: Strong writing, editing, and design skills for web, social media, press releases, and corporate materials.
- Digital Marketing: Familiarity with SEO, SEM, email campaigns, Google Analytics, and social media management tools.
- Brand Management: Ability to develop corporate branding, positioning, and messaging.
- Event & PR Management: Experience in organizing corporate events, trade fairs, or stakeholder engagements.
- Data-Driven Decision Making: Knowledge of CRM tools (e.g., HubSpot, Zoho) and analytics to qualify leads and measure campaign success.
- Graphic & Visual Design: Skills in Canva, Adobe Suite, or similar design tools for visuals and communication materials.
- Excellent written and verbal communication in English.
What We Offer
- An opportunity in a company expert in renewable energies.
- Dynamic work environment, friendly company culture with a multicultural team.
- Opportunity to explore tangent areas of work that you take interest in.
- Competitive compensation package with benefits that support your professional and personal growth.
- Annual performance reviews with merit-based increases.
- Training will be provided based on the needs of the position requirements.
- Allowances, HMO, and Paid Leaves