Marketing Admin

IT AVENUE GENERAL MERCHANDISE; Lucena; On-site; PHP 280,000 - 420,000; Full time

Job summary

IT AVENUE GENERAL MERCHANDISE is seeking a marketing specialist to create and manage content, campaigns, and digital platforms that support our brand identity and drive engagement across channels.

You will coordinate with the multimedia team, maintain a content calendar, plan campaigns, monitor performance, and schedule posts on Facebook, Instagram, TikTok, and more while ensuring consistency with our strategy.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communication, or related field.
• At least 1–2 year’s experience in marketing, social media management, or content creation.
• Fresh graduates are encouraged to apply.
• Knowledge of social media marketing, digital marketing, and campaign management.
• Basic skills in content writing, marketing planning, and social media analytics.
• Proficiency in Microsoft Office, Google Workspace, and social media platforms.

Responsibilities

• Create marketing content such as social media posts, captions, promotional materials, and marketing visuals.
• Coordinate with the multimedia team for graphics, videos, and marketing materials.
• Ensure all marketing content aligns with the brand identity and marketing strategy.
• Maintain a consistent content calendar for social media platforms.
• Plan, organize, and execute marketing campaigns, promotions, product launches, and seasonal campaigns.
• Monitor campaign performance and provide updates or recommendations for improvement.
• Manage and schedule posts across Facebook, Instagram, TikTok, and other digital platforms.
• Monitor engagement, comments, and social media performance.
• Track marketing campaign performance including reach, engagement, traffic, and sales impact.
• Maintain organized marketing files including campaign plans, content materials, reports, and marketing assets.

Skills

Content writing

Social media management

Campaign management

Marketing planning

Analytics

Education

Bachelor's degree in Marketing

Tools

Facebook Ads Manager

Google Analytics

Microsoft Office

Google Workspace

Job description

This role involves creating and managing marketing content, campaigns, and digital platforms to support brand identity and drive engagement across multiple channels.

Key responsibilities

Create marketing content such as social media posts, captions, promotional materials, and marketing visuals

Coordinate with the multimedia team for graphics, videos, and marketing materials

Ensure all marketing content aligns with the brand identity and marketing strategy

Maintain a consistent content calendar for social media platforms

Plan, organize, and execute marketing campaigns, promotions, product launches, and seasonal campaigns

Monitor campaign performance and provide updates or recommendations for improvement

Manage and schedule posts across Facebook, Instagram, TikTok, and other digital platforms

Monitor engagement, comments, and social media performance

Track marketing campaign performance including reach, engagement, traffic, and sales impact

Maintain organized marketing files including campaign plans, content materials, reports, and marketing assets

Qualifications

Bachelor’s degree in Marketing, Business Administration, Communication, or related field.

At least 1–2 year’s experience in marketing, social media management, or content creation.

Fresh graduates are encouraged to apply.

Knowledge of social media marketing, digital marketing, and campaign management.

Basic skills in content writing, marketing planning, and social media analytics.

Proficiency in Microsoft Office, Google Workspace, and social media platforms.