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Job summary
A leading vehicle manufacturer is seeking a skilled Market Research Manager to organize and supervise market research activities. Key responsibilities include coordinating with departments, planning market research, supervising data gathering, and analyzing findings. Relevant degrees in Marketing or related fields, along with at least three years of experience in market research, are required. Candidates should be proficient in analytical software and have excellent communication skills.
Qualifications
At least three years of experience in market research or a similar field.
Experience in qualitative and quantitative research methods.
Working knowledge of statistical techniques.
Responsibilities
Familiarize with the company's programs and projects for market research.
Coordinate with departments for inputs on research requests.
Plan and develop the market research using appropriate methods.
Organize and supervise field work for data gathering.
Analyze data and present recommendations to management.
Skills
Analytical software usage (SPSS)
Excellent communication skills
PC skills (Word, Excel, Access, Powerpoint)
Education
Bachelors / Masters Degree in relevant fields
MBA Degree
Job description
A leading vehicle manufacturer is seeking a skilled Market Research Manager to organize and supervise market research activities. Key responsibilities include coordinating with departments, planning market research, supervising data gathering, and analyzing findings. Relevant degrees in Marketing or related fields, along with at least three years of experience in market research, are required. Candidates should be proficient in analytical software and have excellent communication skills.