Market Research Manager
Treasure Island Industrial Corporation
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Job summary
Treasure Island Industrial Corporation in Cebu City is seeking a Market Research Manager to lead the market research function and develop frameworks for gathering and analyzing market data.
You will collaborate with sales, marketing, product innovation, supply chain and finance to support customer-centric decision-making, provide insights on customer needs, market demand, and competitive landscape as the company expands into new markets.
Qualifications
- Graduate of a degree in Marketing, Business Administration, Economics, Statistics or related field.
- Proficient in data analytics/research tools (Power BI, SPSS, Nielsen, Tableau, etc).
- Strong understanding of architectural and industrial coatings and a strong background in quantitative and qualitative research methods.
- With at least 5-10 years of experience in market research, insights, or business intelligence.
Responsibilities
- Lead the market research function and develop frameworks for gathering and analyzing market data.
- Collaborates with cross-functional departments (sales, marketing, product innovation, supply chain and finance) to support customer-centric decision-making information, enabling the company to maintain its competitive edge and innovate with confidence in a dynamic marketplace.
- Provide insights on customer needs, customer behavior, market demand, competitive landscape and industry trends for expansion into new markets and evaluation of growth opportunities.
Skills
Education
Tools
Job description
MARKET RESEARCH MANAGER
Location: Cebu City, Cebu
Lead the market research function and develop frameworks for gathering and analyzing market data.
Collaborates with cross-functional departments (sales, marketing, product innovation, supply chain and finance) to support customer-centric decision-making information, enabling the company to maintain its competitive edge and innovate with confidence in a dynamic marketplace.
Provide insights on customer needs, customer behavior, market demand, competitive landscape and industry trends for expansion into new markets and evaluation of growth opportunities.
- Graduate of a degree in Marketing, Business Administration, Economics, Statistics or related field.
- Proficient in data analytics/research tools (Power BI, SPSS, Nielsen, Tableau, etc).
- Strong understanding of architectural and industrial coatings and a strong background in quantitative and qualitative research methods.
- With at least 5-10 years of experience in market research, insights, or business intelligence.
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