Mall Marketing Campaign Lead

SM Supermalls (Shopping Center Management Corporation); Marilao; On-site; PHP 360,000 - 420,000; Full time

Job summary

SM Supermalls, a premier shopping center operator, seeks a Marketing Officer to drive events, campaigns, and partnerships that boost foot traffic and sales across SM City Marilao. You will plan, execute, and evaluate activities, craft cross-channel advertising, and manage sponsor relationships to maximize mall performance.

The role requires a Bachelor’s in Marketing or related field, at least 2 years in marketing operations, and strong communication skills.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Business Administration, Communication Arts or any 4-year related course.
• At least 2 years of related work experience in marketing operations.
• Proficient in MS Office (Powerpoint, Word, Excel).
• Experience in graphic design is an advantage.
• Strong and confident communicator, with great interpersonal skills, and a team player.
• Candidate must be willing to be assigned in SM City Marilao.

Responsibilities

• Plan, execute, and evaluate mall events and seasonal campaigns, ensuring alignment with marketing goals and timelines.
• Develop and implement advertising strategies across digital, mass media, and social platforms to promote events and campaigns.
• Build and maintain relationships with tenants, brands, and partners to support marketing initiatives and secure sponsorships.
• Monitor and report on campaign effectiveness, gather insights, and manage documentation and competitive analysis.
• Ensure proper documentation and compliance for all marketing activities, coordinating with internal and external stakeholders.

Skills

Communication

Interpersonal skills

Team player

Public relations

Education

Bachelor's degree in Marketing or related field

Tools

MS Office

Graphic design

Job description

SM Supermalls, a premier shopping center operator, seeks a Marketing Officer to drive events, campaigns, and partnerships that boost foot traffic and sales across SM City Marilao. You will plan, execute, and evaluate activities, craft cross-channel advertising, and manage sponsor relationships to maximize mall performance.

The role requires a Bachelor’s in Marketing or related field, at least 2 years in marketing operations, and strong communication skills.