Local On-Page SEO Specialist — Content & Growth Optimizer

Plumber Marketing USA; Philippines; On-site; PHP 2,618,000 - 3,865,000; Full time

Job summary

Plumber Marketing USA is seeking an On-Page SEO Specialist to implement and optimize content across client websites for plumbing and HVAC local businesses. You will map onboarding SEO plans, conduct service-area and keyword research, improve site structure, and assess current performance to guide optimization.

Collaborating with the SEO Director and specialists, you will create meta titles, descriptions, and headings, ensure internal linking and content QA, and verify staging and live sites meet

Qualifications

• 3+ years of experience in an SEO-specific role.
• 1+ years working with local service-based businesses.
• Fluent in English with content writing expertise.
• In-depth knowledge of on-page SEO practices, keyword placement, and internal linking.
• Proficiency with content management systems (WordPress).
• Strong attention to detail and ability to follow structured guidelines.
• Basic understanding of SEO analytics and content performance metrics.

Responsibilities

• Research client service areas to identify target cities for new websites.
• Audit existing websites to determine what content/pages to transfer.
• Perform keyword research to identify pages and keywords to target.
• Map client websites' page hierarchy and URL structure.
• Create SEO and user-friendly meta titles, descriptions, and H1s.
• QA copywriter content for SEO and linking best practices.
• QA staging and published sites to ensure SEO readiness after onboarding.
• Collaborate with GBP Specialist, Technical SEO Specialist, and SEO Director.

Skills

On-page SEO

Content writing

Keyword research

CMS WordPress

Analytics basics

Attention to detail

English fluency

Tools

WordPress

Google Analytics

Job description

Plumber Marketing USA is seeking an On-Page SEO Specialist to implement and optimize content across client websites for plumbing and HVAC local businesses. You will map onboarding SEO plans, conduct service-area and keyword research, improve site structure, and assess current performance to guide optimization.

Collaborating with the SEO Director and specialists, you will create meta titles, descriptions, and headings, ensure internal linking and content QA, and verify staging and live sites meet