Junior Media Buyer - Google Ads Support

Caliber Calls; Philippines; Remote; PHP 360.000 - 600.000; Vollzeit

Zusammenfassung

Caliber Calls in the Philippines is seeking a hands-on Google Ads specialist to manage live campaigns, optimize spend, and grow direct-response lead generation. You will work with the Lead Media Buyer to monitor performance, identify trends, and take initiative before issues impact results.

The ideal candidate is analytical, detail-oriented, proactive, and fluent in written English, comfortable communicating updates daily, and aligned with US Eastern Time.

Qualifikationen

• Hands-on Google Ads experience running real campaigns (certifications alone won't cut it).
• Strong analytical skills — comfortable in Google Sheets with formulas, pivots, and reporting workflows.
• Able to validate conversion tracking and troubleshoot attribution issues independently.
• Strong written English and clear, proactive communication.
• Reliable overlap with US Eastern Time business hours.
• Self-directed — follows SOPs, flags issues early, and solves problems without hand-holding.

Aufgaben

• Build and launch Google Ads campaigns — keywords, ad groups, negatives, ad copy, geo targeting, and scheduling
• Monitor campaign performance daily across Google Ads, CRM, call tracking, and reporting sheets to catch trends and profitability issues early
• Run search query analysis to cut wasted spend and find growth opportunities
• Conduct daily and weekly account audits — bids, pacing, disapprovals, search terms, and segmentation
• Validate and troubleshoot conversion tracking across Google Ads, GA4, and GTM
• Keep accounts clean — naming conventions, structure, reporting, and documentation
• Test and iterate ad copy, audiences, landing page rotations, and campaign variations
• Send concise daily updates on work completed and next actions via Telegram or Loom

Kenntnisse

Google Ads

Analytical thinking

Attention to detail

Proactive communication

Time management

Written English

Tools

GA4

GTM

CRM

Jobbeschreibung

This role supports high-volume direct-response lead generation campaigns across Google Ads

accounts focused on performance, profitability, and operational consistency.

The ideal candidate is analytical, detail-oriented, proactive, and comfortable working inside live

accounts daily. This is not a “set and forget” media buying role — success comes from spotting

issues early, understanding performance trends, and taking initiative before problems impact

results. You’ll work closely with the Lead Media Buyer, helping execute strategy while gradually taking

ownership of optimization and account management responsibilities over time.

WHAT YOU'LL BE RESPONSIBLE FOR:

• Build and launch Google Ads campaigns — keywords, ad groups, negatives, ad copy, geo targeting, and scheduling
• Monitor campaign performance daily across Google Ads, CRM, call tracking, and reporting sheets to catch trends and profitability issues early
• Run search query analysis to cut wasted spend and find growth opportunities
• Conduct daily and weekly account audits — bids, pacing, disapprovals, search terms, and segmentation
• Validate and troubleshoot conversion tracking across Google Ads, GA4, and GTM
• Keep accounts clean — naming conventions, structure, reporting, and documentation
• Test and iterate ad copy, audiences, landing page rotations, and campaign variations
• Send concise daily updates on work completed and next actions via Telegram or Loom

WHAT MAKES SOMEONE A STRONG FIT:

• Hands-on Google Ads experience running real campaigns (certifications alone won't cut it)
• Strong analytical skills — comfortable in Google Sheets with formulas, pivots, and reporting workflows
• Able to validate conversion tracking and troubleshoot attribution issues independently
• Strong written English and clear, proactive communication
• Reliable overlap with US Eastern Time business hours
• Self-directed — follows SOPs, flags issues early, and solves problems without hand-holding