Growth Marketer: Full-Stack Strategy & Automation

St Trinity Property Group

Davao City

On-site

PHP 450,000 - 750,000

Full time

2 days ago
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Job summary

Wonder Group, behind Liviti and Wedded Wonderland, seeks a Full Stack Marketer to drive marketing from strategy to automation. You will build campaigns, content, and automation workflows across both brands, aligning with growth targets.

The role requires data-driven thinking, hands-on execution, and strong collaboration with marketing, content, creative, and operations teams to scale brand presence.

Qualifications

  • 3+ years of digital marketing experience.
  • Full-funnel marketing understanding.
  • Hands-on with social media and content marketing.
  • Experience managing paid campaigns (Meta/Google).
  • Experience with lead generation and conversion funnels.
  • Experience with CRM and marketing automation.
  • Strong analytics and KPIs.
  • Comfortable using AI tools in marketing workflows.

Responsibilities

  • Develop and execute integrated marketing strategies for Liviti and Wedded Wonderland.
  • Translate business objectives into measurable marketing campaigns.
  • Identify opportunities to increase brand awareness, audience growth, qualified leads, and conversions.
  • Conduct audience, competitor, and market research to identify new growth opportunities.
  • Develop strategies across organic, paid, content, email, and other digital channels.
  • Continuously test new ideas, channels, messaging, and campaign approaches.
  • Build content calendars and campaign plans aligned with business objectives.
  • Create and coordinate social media posts, short-form videos, scripts, captions, articles, and other marketing assets.
  • Adapt content for different audiences and platforms.
  • Maintain consistent brand voice, positioning, and visual identity.
  • Monitor audience behavior and content performance to continuously improve output.
  • Plan, launch, and optimize paid campaigns across Meta and Google.
  • Develop audience targeting, retargeting, lookalike audiences, and campaign structures.
  • Test different creatives, offers, audiences, messaging, and landing pages.
  • Monitor CPL, CPA, CTR, conversion rates, ROAS, lead quality, and other performance metrics.
  • Identify opportunities to improve campaign efficiency and scale successful campaigns.
  • Build and optimize lead-generation campaigns and marketing funnels.
  • Develop strategies that turn traffic and audiences into qualified leads and sales conversations.
  • Work with landing pages, forms, lead magnets, email sequences, and conversion journeys.
  • Identify and address drop-offs throughout the marketing funnel.
  • Work closely with sales and business teams to improve lead quality and marketing-to-sales handoff.
  • Build and optimize CRM and marketing automation workflows.
  • Develop lead nurturing, follow-up, segmentation, and customer journey workflows.
  • Automate repetitive marketing and lead-management processes.
  • Connect marketing platforms and systems to improve data flow and operational efficiency.
  • Work with tools such as CRM platforms, Zapier, n8n, GoHighLevel, HubSpot, Airtable, and similar technologies.
  • Use AI tools to accelerate content creation, research, campaign development, and marketing operations.
  • Build AI-assisted workflows for content, research, reporting, lead management, and other repetitive processes.
  • Identify opportunities to automate manual marketing tasks.
  • Test and implement emerging AI and marketing technologies.
  • Help the team adopt practical AI workflows that improve speed, quality, and scalability.
  • Track marketing performance across organic, paid, content, and funnel activities.
  • Build and maintain performance reports and dashboards.
  • Analyze campaign and audience data to identify trends and opportunities.
  • Make data-driven recommendations for improving marketing performance.
  • Conduct ongoing testing and optimization across campaigns and channels.
  • Understand and adapt to different audiences and brand identities.
  • Develop marketing approaches appropriate to each business.
  • Repurpose successful strategies across brands where relevant.
  • Maintain clear brand positioning and messaging.

Skills

Digital marketing
Growth marketing
Performance marketing
Social media
Content marketing
CRM
Marketing automation
Analytics

Tools

Meta Ads
Google Ads
CRM platforms
GoHighLevel
HubSpot
Airtable
Zapier
n8n

Job description

Wonder Group, behind Liviti and Wedded Wonderland, seeks a Full Stack Marketer to drive marketing from strategy to automation. You will build campaigns, content, and automation workflows across both brands, aligning with growth targets.

The role requires data-driven thinking, hands-on execution, and strong collaboration with marketing, content, creative, and operations teams to scale brand presence.

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