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Job summary
A local company is seeking a Digital Marketing Specialist responsible for enhancing website traffic through SEO strategies and analytics. The ideal candidate will have at least 2 years of experience in Lead Generation and a solid understanding of Google Analytics. Strong communication skills and the ability to work independently are essential. The role requires continuous learning of best practices and reporting on marketing effectiveness. Applications should be sent to jobs.labor@sbma.com.
Qualifications
At least 2 years of experience in Lead Generation, Inbound Marketing, or SEO specialization.
Expert in applying SEO practices in content marketing and growth.
Strong organizational and analytical skills.
Responsibilities
Develop strategies to increase visitors through SEO.
Implement and analyze Google Analytics and SEO recommendations.
Create PPC campaigns and optimize website content.
Skills
Search engine optimization (SEO)
Google Analytics
Pay per click (PPC) campaigns
Keyword discovery
Link building strategy
Analytical skills
Time management
Communication skills
Education
College Level
Tools
HubSpot
Website optimization tools
Job description
A local company is seeking a Digital Marketing Specialist responsible for enhancing website traffic through SEO strategies and analytics. The ideal candidate will have at least 2 years of experience in Lead Generation and a solid understanding of Google Analytics. Strong communication skills and the ability to work independently are essential. The role requires continuous learning of best practices and reporting on marketing effectiveness. Applications should be sent to jobs.labor@sbma.com.