Growth-Driven Performance Marketing Associate

Be Global E-commerce Corporation; Manila; On-site; PHP 350,000 - 520,000; Full time

Job summary

Be Global E-Commerce Corporation is seeking a data-driven Performance Marketing Associate to help plan, execute, and optimize paid campaigns across Meta, TikTok, Lazada, Shopee, and other channels. The role focuses on driving measurable growth through performance marketing and analytics.

The ideal candidate has 1–2 years in digital marketing, strong analytical skills, and proficiency with Excel/Google Sheets for reporting. Collaboration with creatives and ongoing testing will be key to success.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, Advertising, or related field.
• 1–2 years of experience in digital marketing, performance marketing, paid media, or similar role.
• Familiarity with advertising platforms such as Meta Ads Manager, TikTok Ads, and other paid media channels.
• Strong analytical and problem-solving skills with attention to detail.
• Proficiency in Microsoft Excel or Google Sheets for data analysis and reporting.
• Excellent communication and organizational skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Responsibilities

• Assist in planning, execution, and optimization of paid advertising campaigns across platforms such as Meta, Lazada/Shopee, TikTok, and other digital channels.
• Monitor campaign performance and make data-driven recommendations to improve ROAS, CPA, CTR, CPC, and conversion rates.
• Conduct keyword research, audience targeting, competitor analysis, and market research.
• Prepare regular performance reports and dashboards, highlighting insights, trends, and actionable recommendations.
• Collaborate with the creative team to develop and test ad creatives, landing pages, and promotional campaigns.
• Support A/B testing initiatives to improve campaign effectiveness and customer acquisition.
• Track budgets, spending, and pacing to ensure campaigns remain within allocated budgets.
• Media planning includes budget forecasting depending on what the brand requires.
• Assist in implementing and maintaining tracking systems, including pixels, tags, and analytics tools.
• Stay updated on industry trends, platform updates, and best practices in digital advertising.

Skills

Digital advertising

Analytics

Campaign optimization

Excel

Education

Bachelor's degree in Marketing or related field

Tools

Google Sheets

Excel

Meta Ads Manager

TikTok Ads

Job description

Be Global E-Commerce Corporation is seeking a data-driven Performance Marketing Associate to help plan, execute, and optimize paid campaigns across Meta, TikTok, Lazada, Shopee, and other channels. The role focuses on driving measurable growth through performance marketing and analytics.

The ideal candidate has 1–2 years in digital marketing, strong analytical skills, and proficiency with Excel/Google Sheets for reporting. Collaboration with creatives and ongoing testing will be key to success.