Job Summary
We are seeking an experienced and creative Senior Graphic Designer to develop, strengthen, and maintain professional and consistent brand identities across print, digital, video, and animated content.
The successful candidate will manage multiple creative projects, including brand development, logo design, company profiles, brochures, marketing materials, website graphics, social media content, video editing, and animation. This role requires the ability to translate technical products and complex information into clear, engaging, and visually effective communication.
The ideal candidate has proven experience developing complete brand identities and comprehensive brand guidelines, strong knowledge of print production requirements, and the ability to manage projects from initial briefing through to final delivery. They should be proactive, detail-oriented, organised, and comfortable working independently in a fast-paced, remote environment.
Key Responsibilities
Brand Development and Visual Identity
- Develop new brands and refresh existing brand identities.
- Design logos and create comprehensive visual identity systems.
- Develop and maintain brand guidelines and style guides.
- Ensure consistent application of brand standards across all marketing and communication materials.
- Understand each product, its target audience, and key benefits before developing creative concepts.
Graphic Design and Marketing Materials
- Design company profiles, brochures, flyers, presentations, and other marketing collateral.
- Create visual designs for websites, social media platforms, LinkedIn, and digital campaigns.
- Translate technical or complex information into clear, engaging, and visually effective designs.
- Collaborate with the marketing team and other stakeholders to develop campaign visuals.
- Ensure all creative outputs align with the project brief and established brand guidelines.
Print Design and Production
- Prepare accurate, print-ready artwork for production.
- Apply practical knowledge of print materials, finishes, colour profiles, and production processes.
- Proofread and review designs to ensure accuracy, consistency, and quality before submission.
- Coordinate design revisions and ensure final files meet technical and production requirements.
Video Editing, Animation, and AI-Assisted Design
- Edit video content and create animations or motion graphics as required.
- Use AI tools to support creative ideation, design development, and production efficiency.
- Ensure AI-assisted outputs maintain originality, accuracy, and brand consistency.
Project and Stakeholder Management
- Manage multiple projects and competing deadlines while maintaining high-quality output.
- Interpret creative briefs and seek clarification when requirements are unclear.
- Take ownership of projects from initial concept through to final delivery.
- Respond positively to feedback and implement revisions effectively.
- Communicate progress, raise potential issues early, and maintain organised design files, templates, and brand assets.
- Participate professionally in client discussions and contribute ideas to refine creative briefs.
Qualifications and Requirements
- Proven expertise in brand development, logo design, and complete visual identity systems, including comprehensive brand guidelines.
- Strong graphic design skills across print and digital marketing materials, with practical knowledge of print production and print-ready artwork preparation.
- Proficient in translating complex or technical information into clear, engaging, and visually compelling designs.
- Highly organised and detail-oriented, with the ability to manage multiple projects, meet deadlines, and maintain brand consistency.
- Proactive and collaborative professional with strong communication, problem-solving, and project management skills.
- Experience with Adobe Creative Suite, InDesign, Canva, PowerPoint, and AI-assisted creative tools.
- Additional experience in video editing, motion graphics, animation, and multi-brand campaign development is an advantage.
Software and Systems
- InDesign
- Canva
- Adobe Creative Suite
- Microsoft PowerPoint
- ChatGPT