Fractional Growth Marketing Lead

Adaptive Teams; Metro Manila; Remote; PHP 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Fractional consulting

Existing marketing foundation

Strategic influence

Shape direction

Job summary

Adaptive Teams is seeking a Fractional Marketing Lead to unify paid ads, SEO, cold email, social, and other channels into a cohesive growth strategy. You will set direction, optimize an existing foundation, and drive measurable results for client brands.

You will work remotely from the Philippines, collaborating with the owner and specialist teams to execute strategy, define KPIs, and push smart, data-driven decisions that move the needle.

Qualifications

• Proven experience leading marketing strategy and driving measurable growth.
• Strong understanding of multi-channel marketing including paid acquisition, SEO, email, and social.
• Ability to connect channels into a unified customer journey and growth plan.
• Data-driven mindset with knack for spotting opportunities and prioritizing what matters.
• Strategic thinking paired with ability to guide execution.
• Excellent communication and stakeholder management skills.
• Confidence to challenge assumptions and simplify complexity.

Responsibilities

• Define and own the overarching marketing strategy, aligned with business growth goals.
• Connect paid ads, SEO, cold email, social, and other channels into a cohesive plan.
• Identify gaps, opportunities, and underperforming channels across the marketing mix.
• Prioritize initiatives based on impact, data, and available resources.
• Align messaging, positioning, and campaigns across channels for a consistent brand experience.
• Establish clear KPIs and reporting to measure what's working and what needs to change.
• Collaborate with existing teams and specialists to turn strategy into execution.

Skills

Marketing strategy

Multi-channel marketing

Data-driven

Strategic thinking

Communication

Stakeholder management

Job description

Adaptive Teams is seeking a Fractional Marketing Lead to unify paid ads, SEO, cold email, social, and other channels into a cohesive growth strategy. You will set direction, optimize an existing foundation, and drive measurable results for client brands.

You will work remotely from the Philippines, collaborating with the owner and specialist teams to execute strategy, define KPIs, and push smart, data-driven decisions that move the needle.