Esports Social Media Manager — Philippines

Team Liquid; Metro Manila; On-site; PHP 500,000 - 900,000; Full time

Job summary

Team Liquid Philippines is seeking a Social Media Manager to oversee multiple platforms, from creating engaging content to evaluating effectiveness of engagement reach. Reporting to Head of Brand, Marketing, and Content, you'll work closely with designers, content producers, and editors to generate original and engaging social media content.

If you're passionate about building online connections, creative storyteller, and a strong understanding about social media analytics and the interest to be

Qualifications

• Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
• 3+ years of experience managing social media, ideally in esports, gaming, entertainment, or youth culture.
• Strong understanding of Philippine digital audience behavior and content preferences.
• Demonstrated experience in content planning and calendar creation.

Responsibilities

• Develop and execute a comprehensive social media strategy tailored for the Philippine audience.
• Align content with Team Liquid’s broader marketing and branding goals.
• Create, maintain, and oversee a robust content calendar that includes esports coverage, talent content, merchandise promotion, and community engagement.
• Work closely with designers, content producers, and editors to generate original and engaging social media content (e.g., short videos, memes, graphics, stories, reels).
• Guide and manage community engagement by interacting with followers, replying to comments/messages, and fostering an engaged online fan base.
• Monitor social media trends, platform updates, and emerging content styles to keep the brand relevant and fresh.
• Review social media performance and provide regular reporting on metrics such as engagement, reach, impressions, and follower growth.
• Coordinate with internal teams (marketing, partnerships, talent, esports) to contribute to campaigns and initiatives via social media.
• Assist influencer and talent activations with planned social media rollout strategies.
• Ensure all social media output is aligned with Team Liquid’s global branding and communications standards.

Skills

Social media management

Content planning

Analytics tools

Copywriting

Communication

Storytelling

Education

Bachelor’s degree in Marketing, Communications, Digital Media

Tools

Social media analytics tools

Job description

Team Liquid Philippines is seeking a Social Media Manager to oversee multiple platforms, from creating engaging content to evaluating effectiveness of engagement reach. Reporting to Head of Brand, Marketing, and Content, you'll work closely with designers, content producers, and editors to generate original and engaging social media content.

If you're passionate about building online connections, creative storyteller, and a strong understanding about social media analytics and the interest to be