Email Marketing Cloud Associate

Op360; Cebu City; On-site; PHP 1,651,917 - 2,123,893; Full time

Job summary

A leading tech company based in Cebu City is seeking an Email Associate with at least 1 year of experience in Email Marketing and proficiency in Salesforce Marketing Cloud. The role involves developing and implementing marketing campaigns, building emails, and setting up journey flows. A creative and outgoing team-player will thrive in this position, collaborating closely with various internal teams to enhance client engagement and retention. Knowledge in SQL and HTML editing is a plus. Enthusiasts for marketing automation are encouraged to apply.

Qualifications

• Minimum 1 year of experience in Email Marketing.
• Experience using Salesforce Marketing Cloud is required.
• Strong project management and communication skills.

Responsibilities

• Develop and implement email marketing campaigns using Salesforce Marketing Cloud.
• Build and launch emails and set up journeys in Journey Builder.
• Work with internal teams to drive conversions.

Skills

Email Marketing

Salesforce Marketing Cloud

HTML editing

SQL

Project management

Communication skills

Tools

Adobe Creative Suite

Job description

Cebu City, Philippines | Posted on 09/30/2024

This role will involve building emails, journeys, automations and audiences and all aspects of

building and executing emails in Salesforce Marketing Cloud, plus deep understanding email

strategy and email best practices. This role works closely with Salesforce Platform teams, as

well as client-facing and employee success departments. The ideal candidate is self-motivated,

creative, passionate about marketing automation, and is an established thought leader.

Responsibilities

• The email associate will develop and implement campaigns (Salesforce Marketing Cloud) to nurture engagement and retention both internally and externally.
• Build and launch emails using Salesforce Marketing Cloud.
• Build emails for Journeys and set up journey flows in Journey Builder.
• Partner with internal stakeholders, attorneys, and strategy teammates to drive up conversions from emails.
• Continuously update and monitor journeys and automations.
• Understand complex data relationships and build audiences preferably using SQL.
• Work alongside the marketing, operations, strategy, IT, and other internal teams to execute business initiatives.
• Help identify gaps in client communication and recommend solutions to contribute to overall success.
• Experience editing HTML templates; extra points for experience building responsive email templates.
• Willingness to learn SQL.
• Email strategy to build open KPIs.

Requirements

QUALIFICATIONS:

• Experience in Email Marketing (1+ years).
• Experience with setting up Automations.
• Experience using Salesforce Marketing Cloud (1+ years).
• Basic Ampscript or SSJS a plus.
• Experience with Adobe Creative Suite a plus.
• Experience working in a fast-paced, minimally supervised environment.
• Excellent project management and communication skills with the ability to manage individual work as well as the flexibility to help others and step in to build emails if needed.
• Must be a creative, open-minded, and outgoing team-player.