DSP Strategist

My Amazon Guy; Cebu City; Remote; PHP 700,000 - 1,200,000; Full time

Benefits offered by this job

Permanent work-from-home setup

MAG School courses and SOP Library

Job summary

My Amazon Guy is seeking a DSP Strategist to own planning, strategy and oversight for programmatic display and performance campaigns. The role blends brand growth with data-driven marketing, translating insights into actionable strategies that drive measurable outcomes.

You will collaborate with the DSP Manager, optimize campaigns for performance, and guide targeting, creatives and messaging across teams. Remote work with EST hours is required.

Qualifications

• 3–5 years of experience in brand management, digital marketing, or programmatic advertising strategy.
• Strong understanding of DSP platforms, programmatic media, and performance marketing principles.
• Excellent analytical skills with the ability to translate data into actionable marketing insights.
• Experience collaborating with cross-functional teams to execute integrated marketing campaigns.
• Experience in e-commerce or DTC brand marketing is a plus.
• Familiarity with analytics tools (Google Analytics, Looker, Tableau, or equivalent).
• Previous experience managing paid media campaigns with significant budgets.
• Knowledge of emerging advertising technologies and trends in programmatic marketing.
• Strategic thinker with a strong sense of brand and consumer behavior.
• Strong communication and presentation skills for internal and external stakeholders.

Responsibilities

• Develop and execute comprehensive DSP campaign strategies that align with brand objectives and business goals.
• Collaborate closely with the DSP Manager to ensure campaigns are optimized for performance while staying on-brand.
• Act as the bridge between brand vision and programmatic execution, providing insights and recommendations for targeting, creatives, and messaging.
• Monitor campaign performance, analyze trends, and report actionable insights to stakeholders.
• Collaborate with cross-functional teams (marketing, creative, analytics) to ensure consistency and effectiveness of campaigns.
• Identify opportunities for campaign growth, testing, and innovation within programmatic channels.
• Oversee budget allocation and pacing to maximize ROI across campaigns.
• Stay current with programmatic advertising trends, tools, and industry best practices to maintain a competitive advantage.

Skills

Brand management

Digital marketing

Programmatic advertising

Data analysis

Cross-functional collaboration

Tools

Google Analytics

Looker

Tableau

Job description

We are looking for a DSP Strategist who combines strong brand management and strategic marketing skills with a solid understanding of digital advertising. In this role, you’ll own the planning, strategy, and campaign oversight for our programmatic display and performance campaigns. The ideal candidate thrives at the intersection of brand growth and data-driven marketing, translating insights into actionable campaign strategies that drive measurable business outcomes.

About My Amazon Guy

My Amazon Guy is a growing digital marketing agency with over 500 employees and clients! We are engaging, rewarding, and innovative. Our company aims to grow sales while giving our clients the peace of mind that everything on Amazon is taken care of.

Key Responsibilities

• Develop and execute comprehensive DSP campaign strategies that align with brand objectives and business goals.
  
• Collaborate closely with the DSP Manager to ensure campaigns are optimized for performance while staying on-brand.
  
• Act as the bridge between brand vision and programmatic execution, providing insights and recommendations for targeting, creatives, and messaging.
  
• Monitor campaign performance, analyze trends, and report actionable insights to stakeholders.
  
• Collaborate with cross-functional teams (marketing, creative, analytics) to ensure consistency and effectiveness of campaigns.
  
• Identify opportunities for campaign growth, testing, and innovation within programmatic channels.
  
• Oversee budget allocation and pacing to maximize ROI across campaigns.
  
• Stay current with programmatic advertising trends, tools, and industry best practices to maintain a competitive advantage.
  

Requirements

• 3–5 years of experience in brand management, digital marketing, or programmatic advertising strategy.
  
• Strong understanding of DSP platforms, programmatic media, and performance marketing principles.
  
• Excellent analytical skills with the ability to translate data into actionable marketing insights.
  
• Experience collaborating with cross-functional teams to execute integrated marketing campaigns.
  
• Preferred
  
• Experience in e-commerce or DTC brand marketing.
  
• Familiarity with analytics tools (Google Analytics, Looker, Tableau, or equivalent).
  
• Previous experience managing paid media campaigns with significant budgets.
  
• Knowledge of emerging advertising technologies and trends in programmatic marketing.
  
• Strategic thinker with a strong sense of brand and consumer behavior.
  
• Strong communication and presentation skills for internal and external stakeholders.
  

Technical Requirements

• A computer with dual monitor setup is required
  
• Computer with at least 8GB of RAM
  
• Must have at least 25 MBPS internet speed
  
• Camera with at least 1080p resolution
  
• 40 hours a week, 8 hours a day
  
• Competitive salary base
  
• Permanent work-from-home setup
  
• Unlimited FREE access to MAG School courses and SOP Library
  
• Work schedule is in Eastern Standard Time (EST), Monday-Friday only
  
• Opportunities for professional development and career advancement