Digital & Search Marketing Specialist

VRI Crew; Muntinlupa; On-site; PHP 400,000 - 560,000; Full time

Job summary

Integrated OS is seeking a Digital & Search Marketing Specialist to drive brand visibility and lead generation across web, search, email, and social channels in the Philippines.

You will plan, execute, and optimise campaigns, maintain WordPress content with SEO best practices, design assets with Adobe Creative Suite, and collaborate with sales and product teams to align messaging.

This role offers opportunities to grow within a dynamic offshore services company.

Responsibilities

• Digital Strategy & Execution: Collaborate with the Marketing team to develop and execute integrated digital marketing strategies aligned with business objectives.
• Plan and manage multi-channel campaigns (Google Ads, email, social media) to drive traffic, conversions, and brand awareness.
• Website & SEO Management: Maintain, update, and optimise website content (WordPress), ensuring SEO/LLM best practices, UI/UX, and brand consistency.
• Content Creation & Design: Develop engaging content for email, social media, blog posts, and landing pages.
• Marketing Automation & CRM: Build and manage marketing automation workflows using ActiveCampaign.
• Segment audiences and personalise campaigns to improve engagement and conversion rates.
• Paid Media Management: Plan, execute, and optimise Google Ads campaigns including keyword research, copywriting, A/B testing, retargeting, and budget management.

Job description

Unleash Your Talents with Us!

Hi there, our future Digital & Search Marketing Specialist! Happy to see YOU here. Here at Integrated OS, you'll be part of a team of passionate individuals who are committed to delivering exceptional offshoring services.

Bringing in an array of skills and talents from different areas of business from Finance, Human Resources, Information Technology, Customer Service, and Marketing to Sales and Operations. From humble beginnings, we have built our company from our first team member onwards. Initially, we were lending support to an Australian print manufacturer - The Lamson Group.

Since then, we have continued to uphold our core values and culture and developed a deeper understanding of how people need help to succeed in their goals. And YOU might be a part of this amazing growth as our team keeps growing above all expectations! What you'll do:

The Digital & Search Marketing Specialist plays a pivotal role in driving brand visibility, lead generation, and customer engagement through digital channels. This role is responsible for planning, executing, and optimising digital campaigns across web, search, email, and social media platforms. The specialist will ensure that all digital touchpoints reflect the brand's identity, support strategic business goals, and deliver measurable results.

Key responsibilities for this role include: Digital Strategy & Execution Collaborate with the Marketing team to develop and execute integrated digital marketing strategies aligned with business objectives.

Plan and manage multi-channel campaigns (Google Ads, email, social media) to drive traffic, conversions, and brand awareness. Website & SEO Management Maintain, update, and optimise website content (WordPress), ensuring SEO/LLM best practices, UI/UX, and brand consistency.

Conduct regular audits to improve site performance, user experience, and search rankings. Content Creation & Design Develop engaging content for email, social media, blog posts, and landing pages.

Design digital assets using Adobe Creative Suite and Canva for use across campaigns and platforms. Marketing Automation & CRM Build and manage marketing automation workflows using ActiveCampaign.

Segment audiences and personalise campaigns to improve engagement and conversion rates. Paid Media Management Plan, execute, and optimise Google Ads campaigns including keyword research, copywriting, A/B testing, retargeting, and budget management.

Monitor performance and provide actionable insights through regular reporting. Collaboration & Coordination Liaise with internal teams (sales, product, design) to align messaging and campaign goals.

Support day-to-day marketing operations and assist with campaign coordination.