Digital Marketing Specialist (Dayshift)

JOBS360; Mabalacat; On-site; PHP 480,000 - 720,000; Full time

Benefits offered by this job

Day 1 HMO Coverage

Attendance Bonus – ₱5,000 per pay run

Fixed Weekends Off

Free Parking & Shuttle

Premium Game Lounge

Social Clubs

Monthly Events

Referral Incentives

Maternity, Paternity & Solo Parent Le

Job summary

Shore360 seeks a Digital Specialist to lead and execute our digital marketing across paid advertising, ecommerce SEO, content, social and email programs. You will align activity with national campaigns and franchise priorities, monitoring campaigns against briefs and escalating issues as needed.

With 3+ years in digital marketing, you will manage campaigns on Google, Meta, TikTok and LinkedIn, optimise SEO, and support email workflows using Dot Digital.

Qualifications

• Min 3 years in digital marketing, agency experience preferred.
• Proven track record running paid campaigns on Google Ads, Meta, TikTok and LinkedIn.
• Strong English written and spoken; proactive communication.

Responsibilities

• Build, launch and manage paid ad campaigns across Google, Meta, TikTok and LinkedIn.
• Monitor budget pacing and performance daily; escalate anomalies promptly.
• Manage ongoing eCommerce SEO, including on-page optimisation and technical hygiene.
• Collaborate to identify blog and content keywords; optimise content.
• Support CRO and email campaigns via Dot Digital workflows.
• Maintain GA4 and GTM tracking and conversion setup.

Skills

Paid ads

Google Ads

Meta Ads

TikTok Ads

LinkedIn Ads

Ecommerce SEO

CRO

Email marketing

Analytics

English comms

Tools

GA4

Google Tag Manager

Dot Digital

Job description

About the role

The Digital Specialist leads execution across the company's digital marketing function, covering paid advertising across all relevant platforms, eCommerce and content SEO, organic social, email marketing and reporting. This role takes direction from the Strategic Marketing Partner and works closely with the Marketing Specialist to keep digital activity aligned with national campaigns and franchise marketing priorities. Campaign activity includes both always-on and time-bound campaigns across all campaign types. The Digital Specialist is responsible for building and maintaining campaigns correctly against the brief provided, monitoring performance daily, and escalating issues or anomalies rather than making unguided judgement calls outside the brief.

Key responsibilities

• Build, launch, and manage paid ad campaigns across Google, Meta, TikTok, LinkedIn


• Monitor budget pacing and performance daily, flagging and escalating anomalies promptly


• Manage ongoing eCommerce SEO, including on-page optimisation and technical hygiene


• Collaborate with the Marketing Specialist to identify blog and content keywords


• Optimise blog and website content against keyword research


• Liaise with the digital team to support eCommerce conversion rate optimisation


• Schedule and publish organic social media content developed by the Marketing Specialist


• Respond to Google reviews in line with brand tone of voice guidelines


• Build email campaigns in Dot Digital, working collaboratively to develop and refine workflows


• Maintain GA4 and Google Tag Manager tracking and conversion setup

About you

• Minimum 3 years' experience in digital marketing, ideally within an agency environment


• Demonstrated experience running paid campaigns in Google Ads, Meta, TikTok, and LinkedIn


• Working knowledge of eCommerce SEO and CRO principles


• Reads performance data accurately and escalates uncertainty rather than acting on assumption


• Able to work independently against a brief without close supervision of day-to-day execution


• Strong written and spoken English skills, and proactive communication style


• Collaborative team player, comfortable managing multiple concurrent tasks and shifting priorities


• Exposure to leveraging (not deferring) to AI for efficiency and effectiveness


• Relevant tertiary qualification in marketing, communications, or a related field preferred


• Google Ads and/or Meta Blueprint certification highly regarded

Benefits

• Day 1 HMO Coverage


• Attendance Bonus – Get a chance to earn ₱5,000 every pay run for consistent, perfect attendance via raffle draw


• Fixed Weekends Off – Enjoy a guaranteed work-life balance with Saturdays and Sundays off


• Unlimited Barista Coffee all shift long


• Free Parking & Shuttle


• Premium Game Lounge – Relax and recharge in our dedicated on-site recreational zone


• Social Passion Clubs to connect with like-minded peers: Photography Club, Dance Club, Fitness Club, Book Club, Music Club


• Engaging Monthly Events – Experience a vibrant culture with regular team activities and celebrations with amazing prizes and rewards


• Referral Incentives – Get rewarded for bringing top talent to the team via our referral program


• Statutory Benefits: Maternity, Paternity, and Solo Parent Leaves, Magna Carta for Women, OT, and Premium Pays

About us

Shore360 is a 100% Australian-owned BP firm based in the Philippines, providing customized staffing and administrative support for international companies, handling recruitment, HR, IT, and office facilities so clients can focus on core business, offering transparent pricing, dedicated teams, and flexible setups.