Digital Marketing Mentor

Antler; Makati; On-site; PHP 400,000 - 600,000; Full time

Job summary

A leading mentorship organization is seeking a Mentor in Metro Manila to guide learners in various marketing disciplines, including AI-driven strategies. The role requires strong analytical skills, ability to teach onsite, and comfort mentoring across all levels. Candidates should have expertise in areas such as SEO, social media marketing, and conversion optimization.

Qualifications

• Candidate can teach onsite in the client's office in BGC.
• Strong analytical and planning skills.
• Good communication skills.
• Excellent problem-solving skills.
• Proven time management skills.
• Exhibit empathy and adaptability.
• Proven technical expertise.
• Comfortable mentoring employees of varying levels.

Responsibilities

• Render all mentoring hours for the program.
• Review LX materials for quality assurance.
• Complete necessary forms for learner insights.
• Serve as judges for presentations.
• Attend debriefings and other meetings as required.

Skills

Prompt engineering

Vibe coding

SEO (AI-powered)

SEM (AI-driven ad optimization)

Google Ads (Generative AI)

Social media marketing (AI)

Email marketing (AI-assisted)

Content marketing (Generative AI)

Copywriting (prompt engineering)

Analytics tools (Google Analytics, GA4)

A/B testing (automated)

Funnel optimization (AI-assisted)

Conversion rate optimization (CRO)

CRM tools (HubSpot, Salesforce)

Marketing automation (AI-enhanced)

Graphic design basics (Canva)

Video editing basics (with AI tools)

Influencer marketing (Generative AI)

Affiliate marketing (Generative AI)

E-commerce platforms (Shopify)

Data analysis and reporting (AI dashboards)

Job description

Job Description

Mentoring:

• The Mentor agrees to render all mentoring hours and responsibilities for the specific program they are mentoring in.

Learning Experience Design (LXD) Support:

• The Mentor, when needed or applicable, agrees to double-checking of LX materials for quality assurance purposes.
• The Mentor agrees to complete all the forms needed by Eskwelabs Operations team for the improvement of the learning experience.

Judging Support:

• The Mentor will serve as judges for sprint or project presentations.

Learner Support:

• The Mentor agrees to complete all the forms needed by Eskwelabs Operations team for the fulfillment of learner insights, observations, red flags, observations.
• The Mentor agrees to complete all the requirements of Eskwelabs Operations team in the form of attending debriefings and other meetings stated by Eskwelabs Operations team.

Minimum Qualifications

• Candidate can teach onsite in the clients office in BGC
• Candidate is knowledgeable, skilled in, and has experience in the following:
  • Prompt engineering
  • Vibe coding
  • SEO (AI-powered SEO and SEO tools)
  • SEM (with AI-driven ad optimization tools)
  • Google Ads (prompted campaign generation with Generative AI)
  • Social media marketing (using AI for content creation and scheduling)
  • Email marketing (AI-assisted copywriting and personalization)
  • Content marketing (with Generative AI tools for blog, video, and asset creation)
  • Copywriting (prompt engineering for tone, audience, and variation)
  • Analytics tools (Google Analytics, GA4, Hotjar, with AI-based insights)
  • A/B testing (automated hypothesis generation and results interpretation)
  • Funnel optimization (AI-assisted journey mapping and prediction)
  • Conversion rate optimization (CRO) with Generative AI personalization tools
  • CRM tools (ex: HubSpot, Salesforce, using AI features for lead scoring and communication)
  • Marketing automation (AI-enhanced workflows and smart segmentation)
  • Canva or graphic design basics (plus AI image tools like Midjourney, Adobe Firefly)
  • Video editing basics (with AI tools like Descript, Pictory, InVideo, etc.)
  • Influencer marketing (Generative AI for influencer matching and performance tracking)
  • Affiliate marketing (Generative AI to optimize content and conversion strategies)
  • E-commerce platforms (ex: Shopify, WooCommerce, using AI product descriptions and recommendations)
  • Data analysis and reporting (augmented by Generative AI dashboards and insights)
• Candidate must have strong analytical and planning skills
• Candidate must exhibit good communication skills
• Candidate must have excellent problem-solving skills
• Candidate must have proven time management skills
• Candidate must exhibit empathy and adaptability
• Candidate must have proven technical expertise
• Candidate is comfortable mentoring employees of varying levels (junior, senior, executive)