Digital Marketing Executive

Earn Modes; Hinoba-an; On-site; PHP 260,000 - 380,000; Full time

Job summary

Competitive Cracker is seeking a Digital Marketing Executive to strengthen our online presence, generate quality leads, and promote our courses and training programmes. You will plan and manage campaigns across Google Ads, Meta Ads and YouTube Ads while coordinating with content/design teams.

The role requires 1–2 years in Digital Marketing with hands-on Google Ads/Meta Ads experience and a solid understanding of SEO, SEM and analytics. A fast-paced, performance-driven environment awaits.

Qualifications

• Bachelor's degree in Marketing, Business, Mass Communication or related field.
• 1–2 years of experience in Digital Marketing.
• Hands-on experience with Google Ads and Meta Ads.
• Basic knowledge of SEO, SEM and content marketing.
• Understanding of Google Analytics and conversion tracking.
• Strong analytical, communication and problem-solving skills.
• Performance-driven approach in a fast-paced environment.

Responsibilities

• Plan and manage digital campaigns across Google Ads, Meta Ads and YouTube Ads.
• Generate and manage quality leads for courses and training programmes.
• Manage social media platforms including Instagram, Facebook, LinkedIn and YouTube.
• Monitor and optimise paid campaigns with a focus on ROI and conversions.
• Coordinate with content and design teams for marketing campaigns and creatives.
• Manage WhatsApp and email marketing campaigns.
• Monitor website traffic and support landing-page conversion optimisation.
• Track campaign performance and prepare regular reports.
• Support brand awareness, student acquisition and promotional activities.

Skills

Digital marketing

Google Ads

Meta Ads

SEO

Content marketing

Google Analytics

Analytical thinking

Communication

Problem solving

Fast-paced environment

Education

Bachelor's degree in Marketing, Business, Mass Communication or related field

Tools

Google Analytics

CRM tools

Canva

Job description

Job Description

About the Role

Competitive Cracker is looking for acreative and performance-driven Digital Marketing Executiveto strengthen our online presence, generate quality leads and promote our courses and training programmes.

Key Responsibilities

• Plan and manage digital campaigns acrossGoogle Ads, Meta Ads and YouTube Ads.
• Generate and manage quality leads for courses and training programmes.
• Manage social media platforms includingInstagram, Facebook, LinkedIn and YouTube.
• Monitor and optimise paid campaigns with a focus onROI and conversions.
• Coordinate with content and design teams for marketing campaigns and creatives.
• ManageWhatsApp and email marketingcampaigns.
• Monitor website traffic and supportlanding-page conversion optimisation.
• Track campaign performance and prepare regular reports.
• Support brand awareness, student acquisition and promotional activities.

Requirements

• Bachelor's degree in Marketing, Business, Mass Communication or a related field.
• 1-2 years of experiencein Digital Marketing.
• Hands-on experience withGoogle Ads and Meta Ads.
• Basic knowledge ofSEO, SEM and content marketing.
• Understanding ofGoogle Analytics and conversion tracking.
• Strong analytical, communication and problem-solving skills.
• Performance-driven approach with the ability to work in a fast-paced environment.

Preferred Skills

• Experience inEdTech, online courses, coaching or training.
• Knowledge of CRM and lead-management tools.
• Familiarity with Canva or basic creative-design tools.
• Understanding of performance marketing and lead-generation strategies.
• Digital Marketing certifications will be an added advantage.

Source: Company Career page