Digital Marketing Associate

IBCOM Kitchen Equipment (Manila) Inc.; Philippines; On-site; PHP 279,000 - 469,000; Full time

Job summary

IBCOKitchen Equipment Manila Inc. is seeking a Digital Marketing Associate to strengthen our online presence from Manila. You will research and plan online ventures, assess legal considerations in digital marketing, and develop campaigns to increase brand recognition.

You will create engaging content, manage social media strategies for growth, and track performance with tools like Google Analytics while collaborating with our Malaysian team. English fluency and strong communication are essential.

Qualifications

• Bachelor’s degree in Marketing or related fields.
• Portfolio of digital marketing campaigns.
• Experience with analytics tools (e.g., Google Analytics).
• Knowledge of digital media law is a plus.
• Fluent in English, both written and spoken.
• Strategic thinking and problem-solving skills.
• Strong communication and interpersonal skills.
• Excellent time management and prioritization.

Responsibilities

• Research and plan online business ventures.
• Assess legal considerations in digital and social media marketing.
• Increase brand recognition via online advertising campaigns.
• Create social media strategies to boost organic growth.
• Engage in content creation, copywriting, and short video scripts.
• Ensure brand guidelines are followed in marketing materials.
• Gather data on e-commerce trends to measure social media activity.
• Generate engaging material for events and campaigns.
• Track and report on social media performance using analytics tools.

Skills

Digital marketing analytics

Social media strategy

Content creation

Copywriting

English fluency

Time management

Communication

Team collaboration

Adaptability

Education

Bachelor's degree in Marketing or related field

Job description

As a Digital Marketing Associate in IBCOM Kitchen Equipment Manila Inc., your responsibilities are as follows:

• Research and plan out online business ventures,


• Look into the legal considerations in digital and social media marketing,


• Increase brand recognition via online advertising campaigns,


• Create innovative and captivating social media strategies to boost organic growth,


• Engage in and plan out creative content, copywriting, and short video script writing,


• Make sure brand requirements are followed while developing and creating marketing materials, such as sales and product collateral,


• Gather data about the latest e-commerce trends in order to find new and better ways of measuring social media activity,


• Continuously generate engaging material especially during special events (such as WOFEX) on our social media accounts, such as photos, videos, and other formats; and


• Track, monitor, and report on social media platform performance with tools like Facebook Insights and Google Analytics, and as well as website traffic, lead generation, and content production.

WORKING CONDITIONS

• Well-facilitated and ventilated office environment,


• 8:00 AM – 5:00 PM work hours from Monday to Saturday,


• Entitlement to government-mandated dues and benefits (such as SSS, PhilHealth and Pag-Ibig employee and employer remittances, etc.)


• Daily collaboration and communication within the Marketing Department and the Philippine office,


• Virtual correspondence with the Malaysian team; and


• Chances to travel abroad.


• Bachelor’s degree in Marketing, Advertising and Public Relations, Communication, Mass Communication or any other related course,


• A record of experience with digital marketing data analytics and tools with portfolio of past campaigns,


• Experience in marketing, preferably in the Restaurant Industry and/or closely related to the Food and Beverage Industry,


• Has prior background (or basic knowledge) in digital media laws,


• Fluent level of both spoken and written English,


• Ability to think strategically and having problem-solving skills,


• Strong communication and interpersonal abilities,


• Aptitude for time management and setting priorities,


• Capacity to take criticism and to receive criticism,


• Resourceful, optimistic, and can be easy to work with; and


• Adept with a variety of social media networks, such as YouTube, Facebook, Instagram, TikTok, Telegram, etc.