Content & Social Media Strategist

Buró de Crédito; Mexico; Hybrid; MXN 360,000 - 540,000; Full time

Job summary

Buró de Crédito’s Marketing team strengthens brand perception and drives engagement through strategic, multimedia content. The role partners with internal stakeholders and a digital agency to coordinate publishing across social channels in Mexico.

You will develop content calendars, write platform-tailored copy, and monitor performance metrics to optimize engagement and support product promotion.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or related field.

Responsibilities

• Develop and execute social media content strategies aligned with brand, business, and engagement objectives.
• Coordinate the digital agency responsible for creating and publishing content across social media channels.
• Create, plan, and maintain content calendars supporting marketing campaigns and product promotions.
• Write compelling copy tailored to different platforms and audiences.
• Publish, monitor, and moderate content to ensure an engaging customer experience.
• Analyze social media performance and generate actionable recommendations to optimize content.

Skills

Social media management

Copywriting

Analytics tools

Content planning

PowerPoint

Excel

Education

Bachelor's in Marketing

Tools

Facebook/Instagram/LinkedIn analytics

Job description

Buró de Crédito’s Marketing team strengthens brand perception and drives engagement through strategic, multimedia content. The role partners with internal stakeholders and a digital agency to coordinate publishing across social channels in Mexico.

You will develop content calendars, write platform-tailored copy, and monitor performance metrics to optimize engagement and support product promotion.