Beauty Advisor - Watsons (SM Caloocan)

Dermorepubliq Corporation; Caloocan; On-site; PHP 201,000 - 268,000; Full time

Job summary

Dermorepubliq Corporation in Metro Manila is seeking a Beauty Advisor for Watsons at SM Caloocan to deliver personalized beauty consultations, demonstrate products, and drive sales.

You will maintain brand standards, assist customers, manage stock and visuals, and participate in seasonal campaigns while building lasting relationships with clients. The role requires 1–2 years in beauty retail, a high school diploma, and strong communication.

Qualifications

• High school diploma or equivalent is required.
• Cosmetology, makeup artistry, or skincare certification preferred but not mandatory.
• 1–2 years in beauty retail, sales, or customer service, preferably Watsons stores.
• Strong product demonstration and consultation capabilities.
• Proficiency with POS systems, CRM tools, and inventory management processes.

Responsibilities

• Drive store sales through upselling and client follow-up.
• Provide personalized beauty consultations and product demonstrations.
• Maintain brand tone and customer experience.
• Keep displays updated and stock levels accurate.
• Follow cash handling, POS, and loss prevention policies.
• Participate in training and adapt selling strategies to campaigns.

Skills

Sales & Upselling

Customer Service

Product Knowledge

POS/CRM

Communication

Teamwork

Education

High school diploma or equivalent

Cosmetology or skincare certification

Tools

POS systems

CRM tools

Inventory management

Job description

About the job Beauty Advisor - Watsons (SM Caloocan)

JOB SUMMARY

The Beauty Advisor is the frontline representative of our brand, directly impacting revenue, customer loyalty, and market perception. This role combines expert beauty knowledge with proven sales acumen to deliver an exceptional, personalized customer experience. The position is responsible for meeting and exceeding sales targets, deepening customer relationships, and maintaining brand integrity at every touchpoint. Success in this role supports company growth objectives, operational excellence, and market leadership in the beauty category.

KEY RESPONSIBILITY

• Drive individual and store sales through targeted upselling, cross-selling, and client follow-up strategies.
• Consistently meet or exceed monthly sales and productivity of KPIs as set by management.

Customer Experience & Brand Advocacy

• Provide personalized beauty consultations, product demonstrations, and expert advice tailored to client needs.
• Deliver service experiences aligned with brand tone, values, and customer promise.
• Foster brand loyalty by maintaining client profiles and conducting proactive outreach for new launches and events.

Operational Excellence

• Ensure product displays meet visual merchandising standards, and stock levels are maintained in compliance with company guidelines.
• Follow all operational policies including cash handling, POS transactions, and loss prevention protocols.

Product & Market Expertise

• Maintain in-depth knowledge of product portfolio, brand heritage, and competitive landscape.
• Actively participate in ongoing training and adapting selling strategies based on seasonal campaigns and market trends.

Compliance & Safety

• Adhere to health, safety, and hygiene standards in line with industry regulations and company policy.
• Uphold all legal, ethical, and employment law requirements relevant to retail operations.

QUALIFICATION AND REQUIREMENTS

Education

• High school diploma or equivalent (required).
• Certification in cosmetology, makeup artistry, or skincare (preferred but not mandatory).

Experience

• 1–2 years’ experience in beauty retail, sales, or customer service roles preferably in Watsons Stores
• Demonstrated success in meeting or exceeding sales and service targets.

Technical Skills

• Strong product demonstration and consultation capabilities in skincare, cosmetics, and fragrance.
• Proficiency with POS systems, CRM tools, and basic inventory management processes.

Soft Skills

• High-impact communication and consultative selling skills.
• Strong emotional intelligence to build rapport and manage diverse customer needs.
• Results-oriented mindset with strong prioritization and adaptability skills.
• Professional demeanour and impeccable personal presentation.
• Retail floor-based role requiring extended standing, walking, and occasional lifting (up to 20 lbs).
• Collaborative environment with direct interaction with clients, store team, and management.
• Exposure to fragrances, cosmetic products, and varied lighting conditions.

Bottom of Form

EQUAL OPPURTUNITY STATEMENT

Dermorepubliq is an equal opportunity employer and is committed to creating an inclusive environment for all employees.