Art Director, Creative Design (Hybrid)

2X; Pasig; On-site; PHP 600,000 - 1,200,000; Full time

Job summary

2X is seeking an experienced Art Director, Creative to lead the creative direction for B2B digital marketing assets and campaign materials, assessing client briefs and mentoring designers.

You will collaborate with cross-functional teams across content, marketing, and data to deliver editorial assets, ABM campaigns, PowerPoint visuals, and event materials, ensuring design excellence and consistency.

Qualifications

• Bachelor's degree in Graphic Design, Multimedia, or related field.
• 5–6 years of graphic design experience with a strong portfolio.
• Experience in design concept and visual development, including campaign ideation.
• Proficiency in Adobe Creative Cloud and Microsoft Office.
• Ability to present design concepts across multiple mediums.
• Strong sense of layout, typography, and color harmony.
• Experience in team leadership or people coordination.
• Understanding of marketing and advertising campaigns and how design supports objectives.
• Self-motivated, organized, detail-oriented, and fluent in English.

Responsibilities

• Assess brand guidelines and briefs to guide creative direction.
• Develop concepts into tangible design solutions across digital and print.
• Collaborate with cross-functional teams to align on requirements and objectives.
• Serve as primary creative contact for clients, presenting concepts and guiding revisions.
• Provide guidance to team members to maintain standards.
• Deli ver a range of B2B digital marketing assets including long/short-form editorial, ABM assets, PowerPoint, and event materials.

Skills

Creative direction

Brand guidelines

Design concepts

Team leadership

Presentation skills

English communication

Education

Bachelor's degree in Graphic Design or related field

Tools

Adobe Creative Cloud

InDesign

Photoshop

Illustrator

Microsoft Office

PowerPoint

Word

Figma

AI tools

Job description

As an Art Director, Creative in 2X, you will set and uphold the creative direction for B2B digital marketing assets and campaign materials. You will assess client briefs, analyze design needs, and propose creative solutions, contributing design expertise across initiatives in partnership with clients and in collaboration with cross-functional teams. You will also mentor designers to elevate craft standards and creative quality.

Job Responsibilities

• Creative Assessment & Direction: Assess brand guidelines, creative briefs, and deliverables across marketing assets to inform creative direction aligned with business goals
• Solution Development: Shape creative concepts into tangible design solutions, providing options that respond to audience insights, content strategy, and channel requirements.
• Partnership and Cross-Functional Collaboration: Partner with directors and managers as a reliable collaborator across engagements. Collaborate with cross-functional teams (such as content, marketing, data) to align on requirements and design objectives, enhance workflow, and support project goals.
• Client Management: Serve as the primary creative contact for clients, presenting concepts, facilitating feedback, and guiding revisions to align creative output with client expectations.
• People Management: Provide guidance to team members and ensuring alignment with expectations and standards.
• Deliverables: Establish design solutions through the creation of a range of B2B digital marketing assets.

a) Long- and short-form editorial assets across digital and print formats, including white papers, case studies, eBooks, infographics, and sales enablement.

b) Digital promotional and campaign assets supporting account-based marketing (ABM), demand-generation, and ongoing marketing initiatives.

c) PowerPoint creation and beautification.

d) Event-related digital and print assets, adapted to align with event objectives and requirements.

Must Haves

• Bachelor's degree (or equivalent experience) in Graphic Design, Multimedia, or a related field.
• Minimum 5–6 years of graphic design experience, with a portfolio showcasing a range of digital and print projects.
• Experience in design concept and visual development, including exposure to campaign ideation.
• Proficiency in Adobe Creative Cloud (including but not limited to InDesign, Photoshop, and Illustrator) and Microsoft Office (including but not limited to PowerPoint and Word), or equivalent tools.
• Ability to create and present design concepts, combining technical and visual elements across multiple mediums.
• Design sensibility with demonstrated proficiency in applying design principles, including layout, typography, and color harmony.
• Experience in team leadership or people coordination.
• Foundational understanding of marketing and advertising campaigns and how design supports objectives.
• Self-motivated, organized, and results-oriented with impeccable attention to detail.
• Proficiency in speaking, reading, and writing in English.

Nice-to-haves

• Exposure to layout-focused design work.
• Experience using Figma and/or AI-related tools.
• Foundational experience in Video and UI/UX principles