Brand Manager

Converge; Asia; On-site; PEN 166,000 - 333,000; Full time

Job summary

Converge in Jeddah, Saudi Arabia is seeking a Brand Manager to lead brand development for a growing FMCG portfolio. This role targets seasoned professionals with deep knowledge of the Saudi consumer landscape and a track record of launching successful brands.

You will collaborate with commercial and cross-functional teams to strengthen brand positioning, adapt plans to local market opportunities, and drive business growth in Saudi Arabia.

Qualifications

• 7+ years of brand management experience within FMCG.
• Proven experience developing and executing brand strategies and marketing plans.
• Strong understanding of Saudi consumer behaviour and local market dynamics.
• Experience managing brand performance and supporting product launches.
• Ability to align marketing initiatives with commercial objectives.
• Strong analytical skills and the ability to evaluate brand performance.
• Effective stakeholder management and cross-functional collaboration skills.

Responsibilities

• Lead brand development and drive growth within the product portfolio.
• Develop and execute brand plans reflecting local consumer needs and market opportunities.
• Collaborate with commercial and cross-functional teams to strengthen brand positioning and marketing initiatives.

Skills

Brand management

Brand strategy

Marketing planning

Saudi market knowledge

Product launches

Stakeholder management

Cross-functional collaboration

Analytical skills

Job description

Brand Manager | Jeddah, Saudi Arabia

In line with government Saudisation initiatives, this role is open exclusively to Saudi Nationals.

What This Role Is About

Our client, an established FMCG organisation, is looking for a Brand Manager, based in Jeddah, to lead brand development and drive growth within its product portfolio.

The role will focus on developing and executing brand plans that reflect local consumer needs and market opportunities. You will work closely with commercial and cross-functional teams to strengthen brand positioning, support marketing initiatives, and contribute to business growth in the Saudi market.

This is an opportunity for an experienced FMCG marketing professional who understands the Saudi consumer landscape and can turn brand strategies into effective market execution.

The Client’s Definition of the Ideal Fit

• 7+ years of brand management experience within FMCG
• Proven experience developing and executing brand strategies and marketing plans
• Strong understanding of Saudi consumer behaviour and local market dynamics
• Experience managing brand performance and supporting product launches
• Ability to align marketing initiatives with commercial objectives
• Strong analytical skills and the ability to evaluate brand performance
• Effective stakeholder management and cross-functional collaboration skills

This is an opportunity to shape brand growth and strengthen market presence within an established FMCG business.