Associate Brand Manager

conVerge; As Sudiyah; On-site; OMR 18,000 - 27,000; Full time

Job summary

conVerge is seeking an Associate Brand Manager based in Riyadh to support the development and execution of brand strategies across key product categories within a fast-paced FMCG environment.

You will drive brand plans, support marketing campaigns, analyse consumer and market insights, and identify opportunities to strengthen brand performance and growth, working closely with Sales and Trade Marketing for strategic alignment.

Qualifications

• FMCG experience is a must.
• Brand management experience at Associate Brand Manager or similar level.
• Strong understanding of brand building, marketing execution and consumer behaviour.
• Experience supporting integrated marketing campaigns and/or product launches.
• Good understanding of market dynamics, consumer insights and brand performance.
• Comfortable working cross-functionally with Sales, Trade Marketing and other internal stakeholders.
• Strong analytical, communication and project management skills.
• Commercially minded, proactive and eager to take ownership.

Responsibilities

• Drive brand plans and support the execution of brand strategies across key product categories.
• Support marketing campaigns and activations within a fast-paced FMCG environment.
• Analyse consumer and market insights to identify opportunities for growth.
• Collaborate with Sales, Trade Marketing and other stakeholders to align brand strategy with commercial execution.
• Contribute to new product launches, campaign development and ongoing performance tracking.

Job description

Associate Brand Manager | Riyadh, Saudi Arabia

What This Role Is About

Our client is looking for an Associate Brand Manager, based in Riyadh, to support the development and execution of brand strategies across key product categories within a fast-paced FMCG environment.

This role will be involved in driving brand plans, supporting marketing campaigns, analysing consumer and market insights, and identifying opportunities to strengthen brand performance and growth.

You will work closely with cross-functional teams, particularly Sales and Trade Marketing, to ensure strong alignment between brand strategy and commercial execution.

You will also have the opportunity to contribute to new product launches, campaign development, consumer activations and ongoing brand performance tracking.

The Client’s Definition of the Ideal Fit

• FMCG experience is a must.
• Previous experience in brand management, preferably at Associate Brand Manager or similar level.
• Strong understanding of brand building, marketing execution and consumer behaviour.
• Experience supporting integrated marketing campaigns and/or product launches.
• Good understanding of market dynamics, consumer insights and brand performance.
• Comfortable working cross-functionally with Sales, Trade Marketing and other internal stakeholders.
• Strong analytical, communication and project management skills.
• Commercially minded, proactive and eager to take ownership.

This role is open to all nationalities who are currently based within the Kingdom.