Overview
Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets. Headquartered in Milan, Italy, Campari Group owns 22 plants worldwide, operates its own distribution network in 22 countries, and employs approximately 4,000 people. Shares of Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.
General Description of the Role
As the Territory Manager, On Trade, you are the front line of the Commercial Sales function and the primary customer service contact for on-trade customers. The primary objective of this role is to drive sales, distribution, and growth targets of Campari New Zealand Limited products within your defined territory.
Responsibilities and Activities
- Build and maintain strong relationships with the customer base within your territory, and expand your network.
- Achieve sales and distribution objectives through planning and execution of call cycle objectives.
- Provide ongoing superior customer service to your customer base in territory.
- Drive brand education and sales with established client base, encourage trial and incremental growth.
- Focus on direct on-trade accounts and investment opportunities; understand value chains to achieve positive value and volume outcomes; create internal and external proposal documents and present to stakeholders.
- Maintain customer records and review performance at regular intervals through Joint Business Plan (JBP) processes.
- Manage and administer all on-trade promotional and incentive schemes and redemptions in line with Marketing Programs.
- Maintain segmentation and perfect store guidelines to maximize brand exposure at point of sale and enhance sales opportunities.
- Provide information on key industry trends, developments, and major competitor activity.
- Display time management skills by meeting deadlines, planning calls, and following up on queries promptly.
- Be a team player and assist fellow Camparistas within the National Field team and across the organization, maintaining positive staff morale and teamwork.
- Complete monthly reports and prepare territory reviews at Call Cycle team meetings.
- Attend and/or host tasting events, visits, fairs, trade events and functions as required by customers or Campari New Zealand.
- Attend Sales Meetings and implement actions arising from these meetings.
Key Relationships
Internal: The On-Trade Territory Managers report to the Head of On-Trade and work closely with peers from around the country and across other departments.
External: Customer base within defined territory (Total South Island), agencies and third-party vendors as required.
Experience Required
- At least 3 to 5 years’ experience in Liquor/Beverage or other FMCG organisations is highly desirable.
- Currently operating or have previously operated in a Territory Management or Sales Representative role (or similar).
- A deep knowledge and understanding of the local market and territory.
Education / Licences / Other Requirements
- Degree qualified is desirable but not essential.
- Unrestricted Driver’s Licence.
- Physically fit to lift, move, organise and carry objectives of up to 20 kilograms.
Functional Skills
- Territory Management (Customer Management) – Creates strong relationships with customers based on respect and trust; delivers strong results; efficient time management; plans in advance and sets clear objective-focused goals; strong product knowledge and up-to-date pricing and promotions.
- Entrepreneurial and Commercial Thinking – Keeps up to date with competitor information and market trends; identifies business opportunities; demonstrates financial awareness; controls costs and thinks in terms of profit and added value; understands trade marketing principles.
- Sales Skills – Understands basic questioning and closing techniques; takes and enters customer orders; calculates pricing and offers within approved parameters; understands approaches for on- and off-premise venues.
Other Skills
- Computer literacy and good understanding of Microsoft Office, including Excel and PowerPoint.
- Demonstrate a clear understanding of brand distribution and target objectives.
- Good communication in both written and oral formats.
General Competencies
- Work Results & Execution – Pays attention to details; achieves objectives and deadlines; productive and high-quality output; handles multiple projects and heavy workload; willing to take on greater responsibilities.
- Initiative and Judgement – Prioritises own work; takes direction when needed; knows when to consult and when to act independently; informs management of status and potential issues; handles confidential information appropriately.
- Consumer/Client Focus – Understands consumer/customer/internal client needs; provides solutions that meet needs; anticipates future needs and opportunities.
- Communication and Teamwork – Communicates persuasively, builds relationships, responds to feedback, and contributes to the team.
- Ability to Learn – Demonstrates curiosity and quickly acquires and applies new knowledge, behaviours, and skills.
Diversity & Inclusion
Our commitment to Diversity & Inclusion: Campari Group values diversity in all forms and provides equal employment opportunities without regard to race, religion, creed, color, national origin, ancestry, disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or expression, political affiliation or activity, age, veteran status, citizenship, or any other protected characteristic.
Note to Applicants
Your application will be assessed based on abilities, expertise, knowledge and experience, not confidential or proprietary information you may possess. Do not disclose such information. If asked a question that requires disclosure of confidential information, decline to answer.
Notice to Agencies
Please refrain from cold-calling or emailing our executive leadership team or HR. Our Talent Acquisition department manages centralized recruiting operations. If you wish to be considered, please submit the online form provided here.