Social Media and Engagement Coordinator

NZ Blood Service; Auckland; On-site; NZD 60,000 - 80,000; Full time

Job summary

A community-focused health service in Auckland seeks a skilled Social Media & Engagement Coordinator. The role involves creating compelling social media content, managing online communities, and supporting impactful campaigns. The ideal candidate has 2+ years of experience, strong communication skills, and a passion for digital storytelling. This is an opportunity to contribute to a meaningful cause within a collaborative team. Flexible working arrangements are offered.

Benefits

Competitive salary

Flexible work arrangements

Opportunities for career growth

Supportive and creative team environment

Qualifications

• 2+ years' experience creating and managing social content across multiple platforms.
• Strong understanding of digital communication principles and content strategy.
• Experience in community management and engaging with audiences online.

Responsibilities

• Coordinate and create engaging organic social media content.
• Manage online communities and respond to queries.
• Support and execute social media campaigns for donor acquisition.

Skills

Content creation

Community management

Digital marketing tools

Storytelling

Analytics and reporting

Education

Qualification in Communications, Marketing, Digital/Social Media, or Journalism

Tools

Meta Business Suite

Google Analytics

Hootsuite

Job description

• Be the voice that connects, engages, and inspires
• Auckland, full time
• help strengthen donor engagement, support marketing goals, and grow our brand presence

Are you passionate about digital storytelling and building vibrant online communities? We're looking for an exceptionalSocial Media & Engagement Coordinatorwho thrives on creating engaging content, fostering donor relationships, and supporting impactful campaigns across our social channels.

This is your opportunity to join a purpose-led organisation and a collaborative team, where your creativity and organisational skills will help strengthen donor engagement, support marketing goals, and grow our brand presence.

What You'll Be Doing

• Coordinate and create engaging organic social mediacontent that reflects our brand and connects with our audience.
• Manage online communities- responding promptly and positively to queries, striking the right tone in comments, and navigating the nuances of content moderation.
• Support and execute social media campaignsfor donor acquisition, retention, and new site launches.
• Monitor, report, and optimise social media performanceusing analytics and insights.
• Collaborate with internal teams and external partnersto deliver cohesive messaging and support organisational initiatives.

What You Bring

• A qualification in Communications, Marketing, Digital/Social Media, Journalism, or a related field.
• 2+ years' experience creating and managing social content across multiple platforms (Instagram, TikTok, LinkedIn, Facebook, etc.), which ideally includes experience creating and editing short-form vertical video content.
• Strong understanding of digital communication principles, content strategy, and user engagement.
• Familiarity with digital marketing tools and platforms (e.g., Meta Business Suite, Google Analytics, Hootsuite, email marketing).
• Excellent written and verbal communication skills, with a knack for storytelling.
• Experience in community management and engaging with audiences online.
• Collaborative, adaptable, and proactive mindset.
• Commitment to upholding organisational values, compliance, and continuous improvement.
• A portfolio of work that showcases your creative digital storytelling ideas and execution.Ideally you will also bring experience creating social media content for government or NGOs

Why You'll Love It Here

• Join a supportive, creative, and purpose-driven team.
• Opportunities to grow your skills and career in a fast-paced digital environment.
• A culture that celebrates curiosity, teamwork, and making a difference.
• Competitive salary, flexible work arrangements, and other great perks.