Senior Marketing Manager

The Warehouse Group; Auckland; On-site; NZD 120,000 - 170,000; Full time

Benefits offered by this job

Discounts across our brands

Birthday leave and charity day off

Free parking & EV charging, onsite gym

Job summary

The Warehouse Group in Auckland, NZ is seeking a Senior Marketing Manager to lead trading campaigns and partner with category teams to deliver marketing solutions that drive sales and brand growth. You’ll own Discover, Define, Design & Deliver plans for category activity, work with creative, media, merchandising, operations and omni experience to ensure a cohesive customer journey.

If you’re commercially minded, collaborative and thrive in a fast-paced retail environment, come join our team and

Qualifications

• Proven successes delivering commercial results in a trading environment.
• Broad multichannel marketing experience in retail or agency.
• Curious about category/consumer/shopper behaviour; open to trying new things.
• Strong project management and budgeting skills.
• Excellent communication; ability to influence and negotiate.

Responsibilities

• Lead, develop and deliver trading campaigns across major events to drive sales, profitability and brand building.
• Support category plans with impactful marketing activity that deliver KPI outcomes.
• Collaborate with creative, media, merchandising, operations, corporate comms and omni experience for a cohesive customer journey.
• Work with the wider Retail Marketing team to ensure alignment on a single communications plan.
• Manage Marketing A&P budget efficiently to improve effectiveness and ROI.

Skills

Strategic thinking

Trading mindset

Cross-functional collaboration

Stakeholder management

Commercial acumen

Customer mindset

Negotiation

Project management

Communication

Job description

Company DescriptionStarting with a single red ‘shed’ over 40 years ago, The Warehouse Group is home to some of Aotearoa’s iconic retail brands today, and a business energised and invigorated to help Kiwis live better every day (since 1982!).
We’re investing in our brand, products, stores and creativity - if you’re a highly commercial marketer looking to be part of this exciting journey and lead the delivery of epic creative and campaigns in retail (not to mention, work with an awesome team!), don’t scroll past this one.
Join us as Senior Marketing Manager and help drive category growth for our Leisure, Tech, Play categories and bring the excitement to our customers!

Job DescriptionReporting into our Category Marketing Lead, you’ll be a true marketing partner and collaborator to our category teams who can come to you with a goal or problem, and trust that you’ll own the marketing solutions to deliver impactful results! This trade driven marketing role is varied; you’ll wear your strategic planning hat and keep hands on with the ‘doing’. Toys is a significant category – think fun, vibrant, creative activations and trading events (e.g. our famous Mega Toy Sale), the wider categories can be trend and seasonal in nature so timing and lots of buzz is of the essence!

• Lead, develop and deliver trading campaigns, including across major trading events, support key business category plans with impactful marketing activity that drive sales, profitability and brand building.
• Lead the Discover, Define, Design & Deliver plans for specific Category, MTE and Brand activity in support of KPIs
• Workclosely with creative, media, merchandising, operations, corporate comms and omni experience to ensure marketing activities are integrated and providing a cohesive customer experience.
• Work collaboratively with wider Retail Marketing team to ensure alignment and delivery of commercial and customer outcomes across one communications plan
• Manageagreed aspects of Marketing A&P budget efficiently across activity to improve effectiveness and ROI
  

QualificationsYour strategic thinking and trading mindset are an absolute must.Your collaborative approach, commercial acumen, customer mindset and stakeholder management skills mean you innately understand levers and can work cross-functionally effectively to take stakeholders along on the journey. Our wish-list also includes:

• Proven successes delivering commercial results in a trading environment
• Broad multichannel marketing experience - retail marketer or perhaps from agency with a strong track record of delivering impactful campaigns!
• Intensely curious about category/consumer/shopper behaviour and not afraid to try new things
• Project management skills (managing timelines and budgets)
• A confident interactor and strong communicator – you know how to win friends, influence, negotiate, and push back when needed
• Must love the hustle of retail – fast paced, fun and customer-obsessed!
  

Additional InformationCome work with us!At The Warehouse Group, We’re Constantly Evolving But Never Losing Sight Of Our Purpose – Our Customers! The Culture Of The Team Is Fun, Supportive And Collaborative, Fresh & Creative Thinking Is Encouraged, And Great Ideas Can Become Reality! We Also Offer

• Discounts across our brands
• Birthday leave and charity day off
• Free parking & EV charging, onsite gym and café at our Northcote support office
• We value collaboration, connection & flexibility – 4 days in office, Fridays WFH
• 26 weeks paid parental leave
• A range of wellbeing support and development opportunities
  

If you love retail, know what drives customers, and make your mark on a much-loved Kiwi brand – we’d love to chat.