Private Label Category Manager — Growth & Innovation

Foodstuffs North Island; Auckland; On-site; NZD 90,000 - 135,000; Full time

Benefits offered by this job

Free car parking

Southern Cross health plan

Onsite café and subsidised meals

Flexible working options

Learning and development programs

Vaccinations and wellness programs

Internal social groups (Tribes)

Job summary

Foodstuffs Own Brands Limited is seeking a Product Manager to lead the strategy, performance, and development of a portfolio of Own Brand products in New Zealand. You will shape category strategies, drive growth, and collaborate with regional category teams and supplier partners to deliver innovative, customer-led products.

You will lead lifecycle management, build strong internal and external partnerships, and ensure compliance with food safety and Own Brand standards in a fast-paced

Qualifications

• Commercially savvy product/category professional with FMCG experience.
• Ability to translate customer insights into category strategies.
• Experience with supplier engagement and range reviews.

Responsibilities

• Manage the full lifecycle of Own Brand products from concept to performance.
• Develop category and brand strategies aligned with customer insights.
• Build relationships with internal stakeholders and suppliers.
• Lead category reviews and identify growth opportunities using data.
• Manage supplier performance, contracts and negotiations.
• Drive new product development and renovations.
• Monitor sales, margin and market share.
• Ensure compliance with food safety and Own Brand standards.
• Lead cross-functional projects to deliver strategic outcomes.

Skills

FMCG knowledge

Category management

Stakeholder management

Data-driven decision making

Relationship building

Tools

Nielsen

Dunnhumby

Job description

Foodstuffs Own Brands Limited is seeking a Product Manager to lead the strategy, performance, and development of a portfolio of Own Brand products in New Zealand. You will shape category strategies, drive growth, and collaborate with regional category teams and supplier partners to deliver innovative, customer-led products.

You will lead lifecycle management, build strong internal and external partnerships, and ensure compliance with food safety and Own Brand standards in a fast-paced