Marketing Manager (Trade)

CGR Services; Auckland; Hybrid; NZD 70,000 - 90,000; Full time

Benefits offered by this job

Hybrid working model

Team discounts across Woolworths Group

Leaves - Parental/Study/Sports

Job summary

Woolworths Group in Aotearoa is seeking a collaborative marketer to drive high-impact trade campaigns across Ponsonby and Favona. You’ll shape customer experiences and commercial outcomes through end-to-end initiatives in a fast-paced retail environment.

You’ll partner across Merchandise, Operations, Finance, Cartology, Loyalty, and e‑Commerce, with hybrid work options and a 10-month fixed-term, full-time. Join a culture of inclusion and flexible work.

Qualifications

• Collaborative mindset with strong analytical skills.
• Experience applying data insights to marketing strategies.
• Ability to manage complex, multi-channel campaigns in retail.

Responsibilities

• Lead end-to-end execution of high-impact marketing initiatives across paid media, online, and in-store touchpoints.
• Champion cross-functional collaboration to align stakeholders across Merchandise, Operations, Finance, Cartology, Loyalty, and e‑Commerce.
• Lead briefing processes for external agencies and internal teams across creative, digital, and in-store channels.
• Partner with Cartology to design go-to-market offers and optimize media mix per campaign.
• Use data-driven insights to set objectives, optimise performance, and anticipate challenges.

Skills

Collaboration

Analytics

Agile methods

Job description

• Drive impactful campaigns to grow our brand and customer advocacy




• 10 month fixed-term contract (full-time hours)




• Hybrid role working across Ponsonby and Favona, with WFH flexibility

We are Woolworths Group | Ko Woolworths Tātou

We are Woolworths Group. 200,000+ bright minds, passionate hearts, and unique perspectives across Australia and New Zealand. Connected by a shared Purpose - 'to create better experiences together for a better tomorrow'. That Purpose fuels our ambition to explore new ideas, make brave commitments, and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.

If you're excited to turn today's blue-sky thinking into a better tomorrow for future generations, you'll find yourself supported and enriched in a dynamic, inclusive, and empowering workplace. With a culture of genuine care, a flexible approach to work, and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

What you’ll do | Hei mahi

As a key driver within our Brand & Marketing team in Aotearoa, you will shape and execute high-impact trade initiatives that deliver exceptional customer experiences and commercial outcomes.

• Lead the end-to-end execution of high-impact marketing initiatives to drive both customer and commercial outcomes.




• Champion collaboration between all business units (including Merchandise, Operations, Finance, Cartology, Loyalty, and e-Commerce) to ensure cross-functional stakeholder alignment.




• Lead the campaign briefing process for external agencies and internal teams across creative, digital, paid media, and our in-store marketing channels




• Partner with Cartology to create compelling go-to-market offerings, by understanding the right media and channel mix per campaign




• Use data-driven and insight-led decision-making to inform strategies, identify opportunities, set objectives, optimise performance and proactively mitigate challenges

What you’ll bring | Hei koha

You are a highly collaborative, analytical, and agile marketer who thrives in a fast-paced retail environment and is passionate about translating insights into impactful omnichannel experiences.

• A proven track record of successfully leading complex, end-to-end marketing campaigns across paid media, online, and in-store touchpoints.




• Commercial acumen to analyse sales, supply chain, and customer metrics to optimise strategies and adjust campaigns mid-flight.




• Exceptional stakeholder management skills to drive alignment across diverse business units, internal teams, and external agencies.




• Demonstrated experience navigating and delivering results within a complex, fast-paced retail landscape.

What you’ll experience | Ngā Huanga

We embrace diversity of thought and love to take on challenges with a pragmatic and innovative approach. Our culture thrives on mutual respect, care, curiosity, openness, and a proactive attitude. We continually seek ways to pair, collaborate, support, and learn from each other as a team!

• A global business with endless career possibilities around every corner and across every discipline - with valuable exposure to a vast and exciting business network




• High-impact role supporting our teams who enrich our communities




• A commitment to flexibility through a hybrid working model which combines time spent at a support office or hub and time working from home, supporting both in-person connection and balancing the flexibility that remote working provides for our teams




• A progressive and competitive leave policy that gives you more space for what matters to you, including but not limited to Parental Leave, Study Leave and Sports Representation Leave




• Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work

Everyone belongs at Woolworths Group | No Woolworths tātou

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.

See how we’re creating better experiences together, for a better tomorrow

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