Marketing Manager - Campus experience

Theuniversityofauckland; Auckland; On-site; NZD 114,000 - 155,000; Full time

Benefits offered by this job

Hybrid/remote working patterns

Competitive remuneration with up to 6.

5 weeks annual leave

Job summary

University of Auckland seeks a Marketing Manager to lead the Campus Experience portfolio, translating audience insight into engaging campaigns across campuses and services. You will work across a broad portfolio, coordinating with internal teams and suppliers to showcase university experiences for students and stakeholders.

This full-time, permanent role offers hybrid work patterns, a structured salary framework, and opportunities to shape transformative engagement across our campuses.

Qualifications

• Experience delivering integrated marketing campaigns, content and events across a complex stakeholder landscape.
• Proven ability to manage multiple priorities and build strong stakeholder relationships.
• Data-informed decision making using insights and performance metrics.

Responsibilities

• Lead marketing for the Campus Experience portfolio across campuses.
• Translate audience insights into clear, engaging campaigns.
• Collaborate with internal teams and external partners to deliver events and campaigns.

Skills

Integrated marketing

Campaign management

Stakeholder management

Data-driven decisions

People leadership

Job description

Auckland | Permanent | Full-time

Hybrid working environment - mix of on-site and work from home

Marketing & Recruitment, Waipapa Taumata Rau | University of Auckland

$114,400 - $154,800 per annum (Band I) depending on experience

Te Whiwhinga mahi | The opportunity

A university is more than a place of study.

It's where students build friendships, discover new interests, access support, and develop a sense of belonging. These experiences shape how students choose a university, how connected and supported they feel, and ultimately how they thrive throughout their time at university.

We're looking for a Marketing Manager who can bring that experience to life.

Leading marketing for our Campus Experience portfolio, you'll use audience insight, strategic thinking, and compelling storytelling to showcase our campuses, accommodation, facilities, services, events, and student opportunities. You'll be comfortable working across a broad portfolio, translating diverse experiences into clear, engaging marketing that helps future and current students understand what makes our University experience distinctive.

This new role and focussed portfolio is part of a broader transformation of how we engage and connect with our audiences, amplify our stories and create connected and meaningful experiences. Find out more about our reimagining of our Marketing, Recruitment, Communications and Engagement functions.

This is a full-time, permanent opportunity. The full salary range for this role is $114,400 - $154,800–BandI, per annum.

We have a structured salary framework with three zones for those developing into the role (developing), fully effective (target) and contributing beyond what is expected of the role (upper). Appointments are typically made within the target range of $122,501 - $140,000, depending on skills, experience, and internal equity. We welcome conversations about your expectations and what matters to you in your overall package. Any offer will be made within the advertised range and guided by fairness, consistency, and our commitment to pay equity.

For more detailed information about the role and requirements, please refer to the Position Description.

He kōrero mōu | About you

We're seeking a collaborative and results-driven marketing professional with experience delivering integrated marketing campaigns, content and events within a complex, stakeholder-rich environment. You'll have a track record of successfully managing multiple priorities, working across diverse portfolios, and building strong relationships with internal stakeholders, external suppliers and senior leaders to achieve shared goals.

You'll combine strong people leadership and communication skills with a data-informed approach to decision making, using insights and performance metrics to optimise outcomes and inform recommendations.

We're particularly interested in people who bring:

• Experience delivering end-to-end marketing campaigns, content and events, from strategy and planning through to execution and evaluation.
• Strong strategic marketing capability, with the ability to translate organisational objectives into impactful audience engagement activities.
• A data-informed approach to decision-making, using insights and performance metrics to optimise outcomes.
• An innovative mindset and commitment to continuous improvement, with experience enhancing processes, services or ways of working.

Ngā āhuatanga kei a mātou | What we offer

This is a rare opportunity to contribute to a new function, vision and culture while working within an organisation that operates at significant scale. This new function gives you access to internal expertise and resources commensurate with our scale and ambition, including an in-house design studio, media production teams, audience specialists, web and digital teams, AI and automation expertise, and dedicated Māori and Pacific specialists across brand, media, comms and engagement. Together, these teams help bring ideas to life through integrated campaigns, content and experiences.

As a comprehensive university, our scale creates opportunities that few organisations can offer. You'll have the chance to contribute across a wide range of projects and strategic priorities while continuing to grow your own career.

Beyond the work itself, you'll be joining a vibrant and inclusive community. From staff networks and cultural communities to social clubs, volunteering opportunities, wellbeing initiatives and campus events, there are countless ways to connect, contribute and build meaningful relationships across the University.

We also offer:

• A commitment to work/life balance with a 37.5 hour working week, flexible hours and hybrid/remote working patterns
• A competitive remuneration package with up to 6.75% super, annual salary increase with performance-based multiplier
• Time to recharge and disconnect with 5 weeks' annual leave and additional leave buy/sell scheme
• Support for parents and carers with subsidised on-site child