Employer Brand Manager

EY; Auckland; Hybrid; NZD 90,000 - 130,000; Full time

Benefits offered by this job

Flexible work arrangements

Career development

Wellness incentive

Parental leave benefits

Competitive salary open to negotiation

Job summary

EY is seeking an Employer Brand Manager to lead branding and recruitment marketing across Australia and New Zealand. You will drive storytelling, content creation and social media campaigns to strengthen EY’s employer reputation and improve candidate experience.

The role is a 12‑month parental leave cover with potential flexible hours and office locations across NZ/AU. You will work with Talent Attraction, Brand, Marketing & Communications and external partners to deliver integrated campaigns.

Qualifications

• 2–3 years+ experience in employer branding or related field.
• Experience in professional services or marketing preferred.
• Able to work autonomously and collaboratively.

Responsibilities

• Lead employer branding and talent attraction campaigns aligned with EY’s global brand strategy across digital, social, events and marketing channels.
• Create and promote compelling content and employee stories that strengthen EY’s employer brand, enhance candidate experience and support recruitment outcomes.
• Manage EY Careers social media platforms across Australia and New Zealand, using analytics, market insights and event content to drive engagement.
• Partner with recruiters, stakeholders and external providers to deliver employer branding initiatives, while providing guidance on branding, social media and employee advocacy.
• Contribute to employer brand strategy and act as a brand guardian, ensuring all content complies with EY branding, risk and compliance standards.

Skills

Employer branding

Storytelling

Analytics

Stakeholder management

Job description

At EY, we’re all in to shape your future with confidence.

We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go.

Join EY and help to build a better working world.

Employer Brand Manager

Nāu te rourou, nāku te rourou, ka ora ai te iwi

With your contribution and my contribution, together we will thrive.

Hei Oranga Iwi | The opportunity

As our Employer Brand Manager, you will act as the central point of expertise for employer branding, bringing together market insights, data, storytelling and creative campaigns to strengthen EY's reputation and enhance the candidate experience in Oceania.

Working closely with Talent Attraction and Acquisition, Brand, Marketing & Communications (BMC), service lines and external partners, you will drive integrated recruitment marketing strategies that support our hiring ambitions across all levels, from students and graduates through to experienced hires.

This role is a 12-month Parental Leave cover and can be performed from any of our EY offices across Australia and New Zealand. Our roles can potentially be adjusted to work flexibly with reduced hours. Please speak with us about potential options.

Ko Tō Rourou | Your key responsibilities

• Lead employer branding and talent attraction campaigns aligned with EY’s global brand strategy across digital, social, events and marketing channels.
• Create and promote compelling content and employee stories that strengthen EY’s employer brand, enhance candidate experience and support recruitment outcomes.
• Manage EY Careers social media platforms across Australia and New Zealand, using analytics, market insights and event content to drive engagement.
• Partner with recruiters, stakeholders and external providers to deliver employer branding initiatives, while providing guidance on branding, social media and employee advocacy.
• Contribute to employer brand strategy and act as a brand guardian, ensuring all content complies with EY branding, risk and compliance standards.

Ngā Pūkenga | Skills and attributes for success

• Strong organisational and time management abilities, with the capacity to handle multiple tasks simultaneously and meet deadlines.
• Excellent verbal and written communication skills; clear understanding of how to write for different audiences including social media channels
• Excellent interpersonal and communication skills, with the ability to build relationships with diverse stakeholders
• Demonstrated ability to think creatively, problem-solve, and adapt strategies to meet changing business needs
• Clear understanding of digital platforms and able to demonstrate innovation and creative campaign approach for various communication channels

Ideally, you’ll also have the skills and attributes below but don’t worry if you don’t tick all the boxes. We’re interested in your aptitude, attitude and willingness to learn.

• 2-3 years + experience in employer branding, talent attraction marketing, brand marketing or a related field.
• Experience working with/for a professional services organisation or an advertising/marketing agency is preferred
• Experience working with a brand visual identity and brand principles with an understanding of core brand and marketing principles
• Able to work autonomously and a strong team player

Ko Taku Rourou | What we offer you

At EY, we’ll fuel you and your extraordinary talents in a diverse and inclusive culture of globally connected teams.

• Career development: At EY, your career is yours to shape!We’ll develop you with future-focused skills and equip you with world‑class experiences www.ey.com/nz/careerdevelopment
• Flexible work arrangements: Our flexible work policies empower you to balance your professional and personal life, fostering a culture of trust and autonomy.
• A comprehensive benefits package: From a yearly wellness incentive, to access to additional 8 weeks of flex leave per year, and family‑friendly policies, including up to 26 weeks of gender-neutral paid parental leave, we cater to your diverse needs to help you thrive both personally and professionally www.ey.com/nz/benefits
• Salary: We offer a competitive salary which is open to negotiation pending on skills and experience.

Inclusiveness is core to who we are and how we work together, driving value for our people and for our business. We encourage applications from people of all ages, nationalities, abilities, cultures, sexual orientations, and gender identities and are committed to providing an equitable and barrier free recruitment experience for all. We encourage you to share any support and adjustments you need to be your best and participate equitably in our recruitment process. We understand sharing your needs with us can be daunting, so if you have questions before or during your application, we welcome you to get in touch at [e-mail] or [phone] (option 2). Anything you tell us will be kept completely confidential.

He rourou kai kei ō ringa hei tākoha? Tēnā haria mai!

EY | Building a better working world

Our preferred applicant will be required to undertake employment screening by EY or our external third-party provider.