Digital Manager

dentsu Aotearoa; Auckland; Hybrid; NZD 90,000 - 120,000; Full time

Benefits offered by this job

Flexible hybrid working

Hāuora Hāwha days

Additional leave after 2 years

Free lunches and snacks

Volunteer leave – One Day for Change

Dentsu University access

Job summary

dentsu Aotearoa in Auckland is seeking a Digital Manager to own digital media campaigns from planning through optimisation and reporting, partnering with clients and internal specialists to deliver high-performing, integrated media solutions. This is a hands-on role that requires strong digital planning expertise and the confidence to manage campaigns and client relationships day-to-day.

You’ll lead campaigns across channels, ensuring activity is strategically aligned, delivered on time and

Qualifications

• Proven experience in digital media planning and campaign management within an agency or media environment.
• Strong knowledge of Programmatic, Display, Online Video, YouTube and Paid Social channels.
• Experience developing channel strategies and briefing specialist teams to execute campaigns effectively.

Responsibilities

• Manage campaigns end-to-end, including planning, implementation, optimisation, reporting and post-campaign analysis.
• Develop media recommendations and schedules that align with client objectives, budgets and timelines.
• Own day-to-day campaign delivery, ensuring activity runs smoothly across all channels.
• Lead client meetings, campaign reviews and regular status updates, acting as a trusted advisor throughout the campaign lifecycle.
• Coordinate with internal specialist teams and external media partners to deliver integrated media solutions.
• Analyse campaign performance data and translate findings into actionable insights and recommendations.
• Support broader communications planning by identifying how digital activity connects to the wider media ecosystem.

Skills

Digital media planning

Campaign management

Programmatic

Display

Online Video

YouTube

Paid Social

Channel strategies

Data analysis

Client presentations

Tools

Analytics tools

DV360/Audience tools

Job description

dentsu Aotearoa is part of a global network designed for helping clients predict and plan for disruptive future opportunities and create new paths to growth in a sustainable environment. As an organisation, we bring together deep expertise across media, creative and customer experience to deliver integrated solutions that drive meaningful mahi (work) for our clients and society.

dentsu Aotearoa is a collaborative team of diverse and unique creators who unify people, clients, and capabilities through horizontal creativity to help clients create memorable moments and invent the future.

We are excited to invite applications for the role of Digital Manager with our awesome team in Tāmaki Makaurau (Auckland).

The role

As Digital Manager, you'll take ownership of digital media campaigns from planning through to optimisation and reporting, partnering closely with clients and internal specialists to deliver high-performing, integrated media solutions. This is a hands-on role that requires strong digital planning expertise, commercial thinking, and the confidence to manage campaigns and client relationships day-to-day.

You’ll be responsible for leading digital-first campaigns across a range of channels, ensuring activity is strategically aligned, delivered on time and budget, and supported by meaningful insights that help clients make informed business decisions. Working alongside our specialist teams, you’ll develop channel strategies, create clear briefs, and ensure campaign objectives are successfully brought to life.

Core responsibilities

• Manage campaigns end-to-end, including planning, implementation, optimisation, reporting and post-campaign analysis.
• Develop media recommendations and schedules that align with client objectives, budgets and timelines.
• Own day-to-day campaign delivery, ensuring activity runs smoothly across all channels.
• Lead client meetings, campaign reviews and regular status updates, acting as a trusted advisor throughout the campaign lifecycle.
• Coordinate with internal specialist teams and external media partners to deliver integrated media solutions.
• Analyse campaign performance data and translate findings into actionable insights and recommendations.
• Support broader communications planning by identifying how digital activity connects to the wider media ecosystem.

A bit about you

• Proven experience in digital media planning and campaign management within an agency or media environment.
• Strong knowledge of Programmatic, Display, Online Video, YouTube and Paid Social channels.
• Experience developing channel strategies and briefing specialist teams to execute campaigns effectively.
• Exposure to direct publisher bookings, integrated partnerships and digitally-led sponsorships would be highly regarded.
• Strong analytical skills with the ability to turn performance data into meaningful business recommendations.
• Confidence presenting campaign results and leading client conversations.

What’s in it for you

• Flexible hybrid working with a balance of days in the office and working from home
• 5 Hāuora Hāwha days (half days) to prioritize your wellbeing, whānau or what’s important to you
• An additional week of leave available after two years of service (conditions apply)
• Free lunches, great coffee and snacks
• The opportunity to give back with dedicated volunteer leave and our whole-company event, One Day for Change.
• Career Development and Learning & Development opportunities, including access to our global online dentsu University.

Become a champion for meaningful progress

Our diverse and inclusive culture enables our employees to bring their whole selves to work, in fact, we have won several awards and been recognised for our DEI work, our inclusivitiy and how we support our employees. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. If you want to join a company that values who you are, what you bring, then we encourage applications from everyone no matter their age, nationalitie, background, disability or culture.

If you want to belong to an inclusive, amazing network where the opportunities are limitless – we look forward to welcoming you.

#dentsuAotearoa

Location

Auckland

Brand

Dentsu Media

Time Type

Full time

Contract Type

Permanent