Content Creator & Digital Media Strategist

The Big Foody; Waimauku; Hybrid; NZD 60,000 - 90,000; Full time

Job summary

The Big Foody, including Vineyard Cottages and related brands, seeks a Content Creator & Digital Media Manager to capture authentic moments across hospitality, tours, and products. You will craft photography, video, captions and emails, while shaping each brand’s voice and visual identity.

You’ll collaborate with the Director, manage a content calendar, and develop evergreen assets to grow reach, engagements and bookings across Auckland and New Zealand.

Qualifications

• Strong understanding of Instagram and TikTok.
• Confidence shooting photography and video.
• Short-form video editing skills.
• Good written English and copywriting ability.
• An eye for composition, design and visual storytelling.
• Experience with Canva.
• Strong organisational skills.
• An understanding of what makes people engage with and share content.
• The ability to work independently and manage their own workload.
• Curiosity and a willingness to experiment with new ideas.

Responsibilities

• Content Creation: Generate original photography and short-form video content.
• Social Media Management: Manage Instagram, Facebook, and TikTok and maintain content calendars.
• Email Marketing: Assist with newsletters and email campaigns.
• Website & Digital Content: Support blog posts, offers, events and product updates online.
• Brand Management: Maintain brand voices and visual identity across channels.
• Content Planning: Collaborate on a rolling content plan with the Director and team.

Skills

Instagram & TikTok

Photography and video

Short-form video editing

Copywriting

Visual storytelling

Canva

Organisational skills

Engagement strategy

Independent work

Curiosity & experimentation

Tools

CapCut

Meta Business Suite

WordPress

Email marketing software

Job description

The Big Foody, including Vineyard Cottages and related brands, seeks a Content Creator & Digital Media Manager to capture authentic moments across hospitality, tours, and products. You will craft photography, video, captions and emails, while shaping each brand’s voice and visual identity.

You’ll collaborate with the Director, manage a content calendar, and develop evergreen assets to grow reach, engagements and bookings across Auckland and New Zealand.