Category Manager - Marketing

DuluxGroup; Auckland; On-site; NZD 100,000 - 130,000; Full time

Job summary

DuluxGroup, a leading marketer in the paint industry, seeks a Category Manager in Auckland. This role involves shaping category strategies, managing budgets, and executing marketing plans across iconic brands. Ideal candidates will have a business or marketing degree, project management expertise, and a strategic mindset.

Benefits

Flexible working opportunities

Comprehensive health and wellness support

Life and health insurance coverage

Community engagement programs

Learning and development initiatives

Paid parental leave

Kiwisaver matching

Employee recognition programs

Discounts on DuluxGroup products

Qualifications

• Proven track record in managing projects and developing product/category.
• Experience in delivering multi-channel marketing plans.
• Strong data analysis skills and ability to think strategically.

Responsibilities

• Shape and implement strategic plans for category management.
• Manage marketing budget for sales and profitability.
• Drive NPD product programs and support marketing activities.

Skills

Data analysis

Problem-solving

Project management

Strategic thinking

Marketing mix

Education

Bachelor’s degree in Business Management / Marketing

Tools

Project management tools

Job description

Our Company

We help our consumers to imagine and create better places and spaces in which to live and work. DuluxGroup origins date back to 1918, with its original heritage in decorative paint for Australian and New Zealand homes. Today, DuluxGroup is a leading marketer and manufacturer of premium branded products that protect, maintain and enhance the spaces and places in which we live and work. Our people and values are the key reason to our continued success – we now have over 8000 employees globally.

Your Role

Reporting to the Senior Category Manager, you’ll be the driving force behind category strategies that respond to evolving customer needs and fuel business growth. You’ll work across beloved brands like Berger, British Paints, Spring, Performer, ITM Trade Series, and Porters Paints, turning insights into action and ideas into impact.

In This Pivotal Role, You Will

• Leverage your expertise in category management to shape and implement strategic plans
• Translate data from multiple sources into actionable market insights and customer behaviour interpretations
• Develop and execute marketing, category and NPD plans for our iconic paint channel brands including Berger, British Paints, Spring, Performer, ITM Trade Series, and Porters Paints
• Manage the marketing budget effectively to maximise long-term sales and profitability while safeguarding brand integrity
• Develop and execute communication materials including collateral and advertising to achieve brand objectives and customer satisfaction.
• Drive NZ content for digital and social media channels, with the Digital and CRM Team and external agencies as required
  
  

Responsibilities

• Provide category management to drive competitive advantage and clear propositions to customers and consumers
• Full ownership of projects through the NPD Gate Process, ensuring thorough project management for in full- and on-time delivery
• Drive competitive branded NPD product programs, promotional product programs, marketing & business development activities, marketing & range mix management & support market activity that drive measurable sales outcomes resulting in both consumer & customer loyalties
• Actively participate across sales, operations, customer service, and marketing teams
  
  

Benefits

• Opportunities to work flexibly at all stages of your career
• Enjoy comprehensive, holistic health and well-being support, including our Wellbeing Hub and full EAP support
• Let us support you with Life, total permanent disability and Health Insurance (medical and surgical cover)
• Give back to the communities in which we live and work, with our “Community Action Day” and other programs
• Market leading Learning and Development initiatives and genuine career pathways to accelerate your growth
• 20 weeks paid parental leave (primary carers) topped up to your normal pay and 2 weeks paid partner leave available from 6 months onwards
• We will match up to 4% of your salary to Kiwisaver
• Feel truly valued through our employee recognition programs
• Enjoy generous discounts on DuluxGroup products and through our corporate partnerships
  
  

Skills And Experience

• Bachelor’s degree, ideally in Business Management / Marketing
• Proven track record in managing projects and use of project management tools
• Proven track record to manage or develop product / category with sound business acumen
• Successful track record of delivering commercial outcomes.
• Experience in delivering comprehensive multi-channel marketing plans with all aspects of the marketing mix.
• Experience in new product development.
• Ability to think strategically and develop winning category plans that deliver sustainable and long-term category growth.
• Ability to develop clear customer and consumer propositions, whilst delivering to target
• Strong data analysis and problem-solving skills.
• Working understanding of Project Management and Stage Gate Process desirable.
  
  

Imagine a better place

At DuluxGroup, we believe in the power to 'Imagine a better place', and we want you to be a part of it!

You'll work with over 50 iconic, trusted household brands with a 100+ year history, have the stability of working for a global company and your work will have a real impact. Join us and be part of our growth trajectory as we continue to expand our business globally and innovate in our industry.

At DuluxGroup, we foster a culture of inclusion, diversity, and flexibility. We care about your wellbeing, and we prioritise your safety in everything we do. You'll work alongside people who value your unique perspectives and contributions.

If you're ready to join a compassionate and collaborative workplace, your opportunity starts here